Advertisment: Marketing Manager Job Tappan New York USA,Marketing / Advertising / PR

Location: Tappan

EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.

Description

JOB POSTING

MARKETING MANAGER

Caribbean Food Delights (CFD), a privately owned & operated company, is the leading manufacturer of Jamaican Style Patties: beef, chicken and vegetable. Our state-of-the-art facility is SQF certified. We are seeking a motivated, results-driven, Marketing Manager, to join our team. Job responsibilities include but are not limited to the following:

Develop and implement strategic marketing and promotional plans and forecasts to achieve corporate business goals and objectives for products and services.
Lead and supervise the workflow of other team members in the department.
Participate in the research and development of new products.
Work closely with the R&D department on the modification of existing products and termination of ineffective products.
Gather and analyze customer feedback.
Plan and conduct market research as well as focus groups to gather feedback on new product concepts and existing products.
Establish and maintain a unique product voice throughout all product lines and promotional materials.
Outline and manage the marketing department's annual budget; monitor and track costs to deliver on budget.
Plan and oversee advertising and promotional activities, including print, electronic and digital media.
Perform media buys required to promote companies' products and agenda.
Define and manage digital marketing for all brands, ie., social media, e-mail/sms, website.
Work with Senior Sales Manager to drive the sales function by cultivating relationships and executing the company's sales strategies.
Monitor the competition including marketing activities on a regular basis.
Establish and maintain relationships with select industry influencers.
Supervise, review and approve all corporate sponsor ships and donation requests.
Represent the company at trade shows, trade association meetings, etc., to promote products.
Interact with other departments and key personnel to ensure that all marketing goals and objectives are realized.
Perform other job-related duties for Caribbean Food Delights and/or any of the related companies, as assigned and as unilaterally determined by Caribbean Food Delights.

QUALIFICATIONS/EXPERIENCE:

Bachelor's degree in marketing
Minimum five (5) to seven (7) years related work experience
Knowledge of Digital and New Media including Email marketing
Deep understanding of social media platforms including but not limited to Facebook, Instagram, Tik Tox and X
Experience working with creative design software Photoshop or creative design platform, Canva is required
Highly proficient in Office 365:
Microsoft Word, Excel and Power Point
Strong management, organizational and interpersonal skills
Ability to manage multiple projects/priorities, simultaneously.

PHYSICAL REQUIREMENTS OF POSITION WITH OR WITHOUT REASONABLE ACCOMMODATION:

Frequent walking, bending, reaching, stooping, climbing, lifting and carrying up to 30 pounds; frequent driving; frequent verbal communication; prolonged standing lity to travel up to 40% of the time. Ability to operate standard office equipment - computer (navigating internet/keyboarding), facsimile machine, photocopier, calculator, multi-line telephone system, etc.

Pay range $90k - $120k + benefits. EOE; all qualified applicants will receive consideration for employment without regard to their 'disability' or 'protected veteran status.' Please fax resumes to: or e-mail to: . No relocation offer, no phone call. Must be eligible to work in the USA.

Position Requirements

Full-Time/Part-Time Full-Time


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