Executive Vice President

Company Description

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.

The EVP, Investment role is dedicated to servicing a $1B+ media portfolio. It requires a highly motivated media leader who is able to elevate the brand via large-scale partnerships, challenge marketplace status quo, and deliver best-in-class negotiations results. This is a Total Investment role with purview across all channels, including linear TV, digital video, programmatic, display, audio, branded content, paid social, influencer, affiliate, OOH, local, cinema, print, direct mail, search, and more.

• Lead investment, activation, partnerships, thought leadership, and marketplace navigation across all aforementioned channels for one of Publicis’ biggest accounts
• Manage a staff of 60+ high-performing professionals (ranging from Associates to SVPs) on media industry, brand-building best practices, negotiation skills, and crafting elevated media narratives
• Drive innovation via unparalleled determination and ability to push boundaries with partners
• Know organization inside-and-out, including major stakeholders across C-suite, media, marketing, procurement
• Possess intimate knowledge of enterprise-level business priorities and challenges, consumer habits and touchpoints, and up-to-date consumption trends across all channels
• Deliver on annual cost guarantee via aggressive negotiations and solution-oriented savings approach
• Effectively manage revenue projections and generate net new agency profits via proprietary products and pipeline opportunities
• Own and implement staffing needs, team evolution, succession planning
• Serve as major stakeholder in scope proposals
• Broker large-scale partnerships in the form of industry-best Upfront investments, JBPs, etc.
• Liaise between media and creative on both agency side and client side
• Develop go-to-market strategy and budget allocation based on deep knowledge of media channels, marketplace dynamics, KPIs
• Advise clients and direct reports on marketplace conditions, media inflation projections, and first-to-market opportunities
• Compile and deliver presentations on both high-level and campaign tactical media recommendations in high-stakes, dynamic settings
• Leverage deep connections with major players at media networks and publishers on behalf of clients
• Craft knowledgeable and relevant POVs that assess media opportunities with an innovation-first mindset
• Play a leading role in all aspects of campaign management, including partner liaison and delivery
• Oversee all aspects of activation from buying to trafficking, to posting to reporting, to billing reconciliation
• Serve as point of escalation across all investment and marketplace…