Strategy & Insights Lead
Listed on 2026-02-01
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Management
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Marketing / Advertising / PR
Marketing Strategy
TITLE:
Strategy and Insights Lead
LOCATION:
New York, NY (hybrid, on-site Tuesday – Thursday)
ANTICIPATED DURATION: 6 months
Oversee Retail's largest sector and cross-sector initiatives, such as our Retail incubator programs and pillars, which will enable you to foster innovative collaboration across organizations and roles. You will craft scalable narratives and bolster Retail's growth by anchoring on critical business objectives and collaborating at scale to amplify impact. You will manage research alongside our Research Lead and Marketing teams, derive actionable insights from diverse sources, and help manage our thought leadership efforts to ensure our client has a unique and compelling stance internally and externally.
Narratives- Create single-to-scale narratives that anchor on CBOs and support the most significant industry opportunities for Retail.
- Support incubator products and key pillars (that are xSector) to support Retail's next revenue-generating moments.
- Work xFN to complete narratives (e.g., Marketing, GTM, leaders xSector).
- Work alongside Research Lead and Marketing Insights/Partners to ensure insights are novel and actionable.
- Identify category and industry-level insights from 1P and 3P sources and research, package and share.
- Partner with Execs/Leaders or xFN with Marketing to identify external media opportunities and publish POVs and client successes to position as competitive leader in the space.
- Build keynotes at scale and positioning to service new product areas and/or pillar programs.
Oversee Retail's largest sector and cross-sector initiatives like our Retail pillars and holiday season by building scaled narratives for our front-line sales teams. You will craft scalable narratives that show “why our client” and “what matters most to customers” through insights derived from qualitative and quantitative data. You will manage research alongside our Research Lead and Marketing teams, derive actionable insights from diverse sources, and help manage our thought leadership efforts to ensure our client has a unique and compelling stance internally and externally.
Top3 Daily Responsibilities
- Create single-to-scale narratives that anchor on business objectives and support the most significant industry opportunities for Retail.
- Qual and/or Quant background.
- Narrative/storytelling skills.
- Ability to take complex topics and create a story that is simple and compelling (rooted in insights from 3rd party sources).
- Exceptional communication and writing skills.
The hourly pay rate range for this position is $120 to $151.26 (dependent on factors including but not limited to client requirements, experience, statutory considerations, and location). Benefits available to full-time employees: medical, dental, vision, disability, life insurance, 401k and commuter benefits.
Synergis is proud to be an Equal Opportunity Employer. We value diversity and do not discriminate on the basis of race, color, ethnicity, national origin, religion, age, gender, gender identity, political affiliation, sexual orientation, marital status, disability, military/veteran status, or any other status protected by applicable law.
Qualified applicants with arrest or conviction records will be considered for employment in accordance with the requirements of applicable state and local laws, including but not limited to, the San Francisco Fair Chance Ordinance, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
For immediate consideration, please forward your resume to
If you require assistance or an accommodation in the application or employment process, please contact us at
Synergis is a workforce solutions partner serving thousands of businesses and job seekers nationwide. Our digital world has accelerated the need for businesses to build IT ecosystems that enable growth and innovation along with enhancing the Total Experience (TX). Synergis partners with our clients at the intersection of talent and transformation to scale their balanced teams of tech, digital and creative professionals.
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