Vice President, Management

Overview

Spark Foundry is a global media agency that exists to bring HEAT Higher Engagement, Affinity, and Transactions to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients' brands, and to buy more products and services from them. Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world's best and most beloved brands and companies.

With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry's best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today's challenges, and also poised to create meaningful careers in the years to come.

The Operations Vice President is an integral role within the Spark Foundry team, responsible for monitoring and building internal operational processes throughout the account. The Operations Vice President will also be responsible for monitoring and enhancing a reporting tool used heavily throughout the account. Data integrity is of upmost importance, so a keen eye for detail and forward thinking are key attributes required for this position.

• Work alongside the planning, investment, operations, finance, and reconciliation teams to execute the end-to-end financial management process inclusive of budget authorization, client billing, supplier invoice reconciliation and payment, and compliance with internal/external audit requirements
• Partner with Finance and Procurement teams to deliver financial reporting and tracking (e.g. monthly analysis of planned vs. actual spend, delivery reporting, etc.)
• Manage the tools, systems, and process that enable sound financial operations including planning/investment team support and training
• Build strong relationships with internal stakeholders and groups, facilitating synergy between the planning and activation functions that manage day-to-day client business
• Build and develop relationships with client business directors and brand teams, ensuring that client and overall data proposition is relevant and aligns with strategy direction
• Drive a culture of always-on, data-driven decision making that will institutionalize the use of consumer-driven analytics in media and marketing investment planning
• Grow product delivery and agency revenue organically by cross-selling and up-selling value-add analytical products across client divisions, markets & categories
• Scope and direct advanced analytics projects to ensure that the deliverables are designed to answer valuable client and media team questions, and that timelines and scope are adhered to

The candidate must have 10-12+ years of experience consulting with clients on making strategic investment decisions to improve business results. Must have a firm grasp of the end-to-end planning/buying process and how the various agency and client functions work together within that process. The successful candidate will have experience and expertise in how to intersect consulting skills, data, advanced analytics and marketing strategy to drive and improve clients' business results.

Senior resource must have strong functional understanding of contemporary marketing analytics, advertising technology and research techniques, as well as an innovative vision on how the practice should evolve to keep pace with the ever-changing marketing environment. Strong client management/consultative experience both presenting and resolving issues. Extensive experience leading and managing marketing technology projects from ideation through installation. Strong critical thinking and problem solving skills;

demonstrated ability to mine data for relevant and actionable insights. Solid communication skills, able to write clearly, speak professionally, and convey complex technical concepts to a non-technical audience. Strong understanding and experience with digital media buying, KPI development, and technology practices during campaign planning and execution. Demonstrated experience with programmatic audience buying concepts and execution. Must have demonstrable quantitative skills and the ability to dig into the numbers when necessary.

Must have powerful leadership qualities, as will be required to lead external and internal resources into new marketing-effectiveness territories. Must have a strong attention to detail, and be able to quality-check their teams' work to ensure data anomalies and mistakes are caught prior to delivery to the client teams. The role requires strong management capabilities, operational as well as strategic, to ensure that guidance is given to all teams on enhancing the product as the account matures.

Must be outgoing and able to integrate with…