Brand Merchandising Lead, Bedding & Bath, RL

Brand Merchandising Lead, Textiles, RL Home

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Ralph Lauren Corporation (NYSE:

RL) is a global leader in the design, marketing and distribution of premium lifestyle products across five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, its brands—Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, and Chaps—have been consistently developed across an expanding number of products and markets.

At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion and fairness for all. We foster a culture of inclusion through talent, education & communication, employee groups and celebration.

The Brand Merchandising Lead, Textiles, RL Home will serve as a strategic leader, driving Ralph Lauren's global Home Textiles business across bedding, bath, decorative accessories and textile licensing partnerships. This pivotal role combines creative vision with commercial excellence to lead end‑to‑end assortment planning from category strategy to product execution. Acting as the central hub for go‑to‑market strategies, the leader provides direction to design and regional buying teams through data‑driven line plans and competitive analysis.

The role demands a deep understanding of market trends and historical performance to identify opportunities that drive market share growth through both owned and licensed business models. Success in this position requires balancing business objectives with brand heritage while fostering cross‑functional partnerships to create a total home environment that embodies Ralph Lauren's distinctive lifestyle vision.

• Partner with the Head of Merchandising to develop and execute global textile category strategies aligned with RL's brand vision and financial targets.
• Lead end‑to‑end seasonal line planning and SKU strategies across regions, ensuring optimal assortment architecture and business performance.
• Drive category profitability through strategic pricing and margin optimization.
• Lead Seasonal OK to BUY process and partner on financial target setting across regions.
• Direct competitive analysis and market intelligence to inform strategic decisions.
• Conduct comprehensive business performance reviews analyzing KPIs across owned and licensed businesses.
• Partner with Marketing and Creative Services on market campaigns and presentations.
• Build and lead high‑performing global merchandising teams while fostering innovation.

• Oversee textile licensing partnerships, including growth strategy, contract negotiations, and compliance.
• Drive licensee performance through business reviews and relationship management.
• Review financial projections and sales strategies for licensed businesses.

Salary range: $90,000 – $150,000 annually.

• 10+ years of merchandising experience in Home Textiles.
• Proven track record in category strategy and business growth.
• Experience managing licensed businesses and partner relationships.
• Advanced retail mathematics and financial analysis skills.
• Deep knowledge of product lifecycle management.
• Strong strategic thinking and stakeholder management capabilities.
• Exceptional presentation and communication skills.

Seniority level:
Director.

Employment type:

Full‑time.

Job function:
Marketing and Sales.

Industries:
Retail Apparel and Fashion.

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