Senior Vice President, Executive Client Partner

Company description

Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common.

We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at

We are seeking a data-driven Account leader with CRM and digital marketing expertise for a SVP, Client Partner role in our New York City office. SVP, Client Partners are responsible for leading and supporting multiple teams & clients within the agency. The role involves developing strategies to maintain high levels of client satisfaction, establishing and nurturing client relationships, and ensuring that services meet client expectations.

Additionally, they also help foster cross-functional collaboration and play a critical role in shaping the overall business strategy in alignment with client needs and market trends.

In this role you will align client goals to CRM and digital marketing strategies, adding strategic value, and lead teams in transforming data into actionable programs that increase clients’ relationships with their customers by working at the intersection of Customer Engagement, Business, Technology, Big Data, and Content. You will collaborate with cross-disciplinary teams and agency partners to ensure integration of digital and CRM campaigns with other channels.

• Leadership in driving typically $25M+ in revenue, team sizes ranging from 30-50 people with multiple client stakeholders.
• Develop and implement strategies to ensure high client satisfaction and collaborate with other departments to ensure a unified approach to client experience.
• Establish and maintain strong relationships with key clients.
• Strategic CRM and digital marketing leadership to drive customer engagement and retention, with a deep understanding of the customer journey, leveraging data-driven insights to optimize communications, loyalty, and lifecycle marketing.
• Lead multi-track CRM and digital engagements, understand the interplay between, and ensure we are driving an impact when it all rolls up to client results.
• Work alongside the agency Strategy team to direct lifecycle and loyalty program customer strategies and optimization.
• Leverage knowledge of CRM and digital marketing best practices to make recommendations that will have the most impact to the client’s business and drive innovation.
• Lead cross-capability teams responsible for the customer engagement and messaging strategy, creative development, and execution of communications across multiple owned digital channels.
• Drive collaboration across Strategy, Analytics, and Technology execution teams on regular testing strategies, analyses, reporting, and optimization implementation.
• Work with cross-disciplinary teams and agency partners to drive integration of CRM and digital initiatives with other channels.
• Partner closely with Technology and Data teams to elevate roadmaps for marketing technology capabilities and data integration.
• Awareness and understanding of SOW and project proposal documents, account planning process, MSA, pricing information (estimates, change orders, new scopes, etc.).
• Leads strategy for internal and client Q  activities, looks for opportunities to cross sell and drive organic growth with clients. Leads meetings with cross-functional agency senior stakeholders.
• Partners with delivery team to closely manage client business health (margin, etc.).
• Work with Razorfish Marketing leads to create annual content calendar for thought leadership, white papers, public speaking and townhalls on relevant Client Service topics.

• 15+ years of experience including driving growth for clients through CRM and digital marketing capabilities in an agency.
• Understand…