Sr. Marketing Analyst; Paid Media + Experimentation

Overview

We’re looking for a Senior Marketing Analyst to support a paid media team focused on engagement and retention, bringing together strong analytical rigor and hands-on paid marketing expertise. This role is ideal for someone who understands how paid media works and knows how to design, execute, and analyze experiments that drive smarter marketing investment decisions.

• Location:
  
  New York City (Onsite Monday–Thursday, Remote Fri)
• Duration: 9+ month contract
• Schedule:
  
  Full-time hours
• Rate Range: $60 per hour

• Experiment Design & Strategy:
  Develop and manage robust experimentation plans, including A/B and multivariate tests, geo-split and incrementality studies, lift tests, and causal inference approaches across paid media channels.
• Execution & QA:
  Partner with paid media channel managers (paid social, search, display, video, programmatic) to implement tests, ensure flawless QA, and monitor early performance signals.
• Data Analysis & Insights:
  Analyze complex datasets and translate statistical results—significance, confidence intervals, and lift—into clear, actionable insights that improve media efficiency and ROI.
• Innovation & Learning Agenda:
  Maintain a prioritized testing roadmap focused on emerging platforms, AI/automation, value-based bidding, and advanced measurement techniques.
• Cross-Functional Collaboration:
  
  Work closely with analytics, strategy, and planning teams to ensure experimentation aligns with business goals and measurement frameworks.
• Knowledge Sharing:
  Document best practices and present executive-ready insights that inform future media, engagement, and retention strategies.

• 3+ years of experience in paid media, digital marketing, growth experimentation, or marketing analytics (agency, in-house, or platform).
• Strong understanding of paid media fundamentals, with hands-on experience working with paid social and digital media partners.
• Deep analytical skill set, including experimentation methodologies such as incrementality testing, geo-testing, and causal inference.
• Experience with media platform reporting (Meta, Google, Tik Tok, You Tube, DSPs) and analytics tools including Google Analytics and Excel/Sheets.
• Ability to distill complex technical findings into concise, executive-ready insights.

• SQL experience (a plus, not required).
• Background in lifecycle marketing, engagement, or retention analytics.
• Experience driving adoption of AI or automation within paid media through structured experimentation.

If you meet the required qualifications and are interested in this role, please apply today.

Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.

Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results.

For more information and additional opportunities, visit:  and connect with us on Facebook, and Linked In.

Opportunity Awaits.