Group Product Manager, Direct to Consumer
Listed on 2026-02-07
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IT/Tech
Location: New York
Group Product Manager, Direct to Consumer Experience
Join to apply for the Group Product Manager, Direct to Consumer Experience role at Zip Co
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A strategic product leader with a track record of scaling consumer experiences, from onboarding through engagement and retention, using data-driven insights to drive personalization, simplify journeys, and ensure regulatory compliance. You will drive cross-functional collaboration to deliver seamless, high-impact experiences across mobile, web, in-store, and support channels.
Responsibilities- Define and execute the strategy for Zip’s mobile app and direct-to-consumer experiences.
- Balance customer needs with business impact to unlock growth and engagement.
- Lead cross-functional efforts to deliver onboarding, checkout, and post-purchase experiences that keep customers returning.
- Own the evolution of our mobile app to become the everyday destination for managing payments, discovering offers, and accessing credit responsibly.
- Improve self-service support, transparency, and control across consumer touchpoints to increase satisfaction and reduce friction.
- Champion the use of intelligent automation, behavioral insights, and experimentation to create smarter, context-aware experiences.
- Prioritize a roadmap that supports near-term improvements and long-term strategic investments in consumer value, engagement, and monetization.
- Collaborate with Marketing, Risk, Legal, and Compliance to ensure regulatory, brand, and operational alignment.
- Present updates to senior leadership and cross-functional partners to influence direction and gain buy-in.
Education & Training:
- Bachelor’s degree in a relevant field (e.g., Business, Design, Computer Science, Psychology). MBA or equivalent preferred.
- Completion of a formal Product Management training program is a plus.
Experience:
- 8–10+ years of product management experience, including at least 3–5 years in a leadership role driving B2C or consumer-facing products.
- Proven success owning and scaling mobile-first consumer experiences (iOS, Android, Web) with measurable impact on acquisition, engagement, or retention.
- Deep understanding of user behavior, app UX patterns, mobile analytics, and lifecycle optimization (onboarding, push notifications, loyalty).
- Experience in fintech, e-commerce, or digital platforms, preferably with exposure to payments, credit, or regulated services.
- Ability to lead high-performing teams, influence stakeholders, and collaborate across disciplines with empathy and clarity.
- Strong experience with A/B testing and experimentation frameworks and a track record of data-informed product decisions.
- Demonstrated experience incorporating AI into consumer experiences or product operations.
- Inspiring product leader who can align teams and partners around a common vision.
- Customer-obsessed mindset with a passion for tackling challenges and delivering value.
- Proven ability to mentor and develop product managers.
- Data-driven decision maker who balances strategic objectives with practical execution.
- Strategic thinker balancing short-term wins with long-term product growth and scalability.
- Adaptable and results-oriented, thrives in fast-paced, agile environments.
- Proactively uses AI in day-to-day product management.
Zip is a place where you’ll get out what you put in. We move at pace in a new sector, empowering you to make big things happen quickly and feel supported to be yourself and grow your skills and career.
Benefits we offer:
- Flexible working culture
- Incentive programs
- 20 days PTO per year
- Generous paid parental leave
- Leading family support policies
- 100% employer-covered insurance
- Midtown office with casual dress code
- Learning and wellness subscription stipend
- Company-sponsored 401k match
Pay and disclosure:
The base salary for this position is $195,000–$205,000, with additional compensation potential based on location, experience, and performance. Zip also offers a full range of medical, financial, and other benefits. The total compensation package may include a bonus and/or equity awards, in addition to other benefits. Zip participates in the federal government’s…
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