Manager, Analytics
Listed on 2026-01-22
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IT/Tech
Data Analyst, Data Science Manager, Digital Marketing
Who We Are
UFC® is the world’s premier mixed martial arts organization (MMA), with more than 700 million fans and approximately 300 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world while broadcasting to over 950 million households across more than 170 countries. UFC’s athlete roster features the world’s best MMA athletes representing more than 80 countries.
The organization’s digital offerings include UFC FIGHT PASS®, one of the world’s leading streaming services for combat sports. UFC is part of TKO Group Holdings (NYSE: TKO) and is headquartered in Las Vegas, Nevada. For more information, visit and follow UFC at and @UFC on X, Snapchat, Instagram, and Tik Tok: Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company.
TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and P , the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency;
and On Location, a global leader in premium experiential hospitality.
The Manager for TKO Global Analytics & Insights will lead high‑impact initiatives that turn data into strategic decisions across UFC, WWE, P , IMG, and On Location. Reporting to the Vice President of Global Analytics & Insights, this role partners closely with senior stakeholders across Sponsor ships, Revenue Strategy, Content, Marketing, Live Events, Distribution, International, and Consumer Products, building an enterprise-wide view of what drives audience, engagement, and revenue.
This role is both strategic and hands‑on: you will manage projects, mentor analysts, and oversee the design of trusted analytics solutions that influence decision‑making across the company. You will play a critical role in shaping how TKO harnesses data to fuel growth, optimize performance, and unlock new opportunities.
Responsibilities- Lead analytics initiatives across programs, live events, sports media rights, and sponsor ships, spanning linear, streaming, digital, and social platforms.
- Own stakeholder relationships with business units including Global Sponsor ships, Revenue Strategy, and Marketing, delivering insights that size opportunities, value partnerships, and grow revenue.
- Manage and mentor analysts, providing guidance, feedback, and professional development to elevate team performance.
- Design and oversee dashboards, scorecards, and reporting frameworks that standardize KPIs and accelerate cross-company decision‑making.
- Develop and present executive‑level narratives that translate complex analyses into actionable strategies and recommendations.
- Drive audience and market segmentation projects to identify growth opportunities and sharpen go‑to‑market strategies.
- Oversee social listening and measurement efforts to capture conversation, sentiment, and campaign impact.
- Ensure high‑quality, timely execution of ad‑hoc deep dives while proactively surfacing insights that inform strategic priorities.
- Apply strategic thinking with hands‑on analytics expertise in audience and content performance across TV, online, OTT, and emerging platforms.
- Bring deep knowledge of the media business, both linear and digital, to contextualize performance and inform decision‑making.
- Leverage syndicated data to craft compelling stories that demonstrate consumer engagement with content, live events, sports media rights, and sponsor ships.
- Connect data‑driven insights directly to business strategy, driving recommendations that unlock tangible commercial impact.
- Balance visionary leadership with detail‑oriented execution, ensuring insights are both strategic and actionable.
- Collaborate cross‑functionally and serve as a trusted thought partner to senior leadership on company‑wide initiatives.
- Bachelor’s degree in analytics, business,…
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