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Vice President, Banking and Lending Marketing

Job in New York, New York County, New York, 10261, USA
Listing for: BNY Mellon
Full Time position
Listed on 2025-12-09
Job specializations:
  • Finance & Banking
Salary/Wage Range or Industry Benchmark: 68000 - 149000 USD Yearly USD 68000.00 149000.00 YEAR
Job Description & How to Apply Below
Location: New York

At BNY, our culture allows us to run our company better and enables employees' growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world's investible assets. Every day, our teams harness cutting‑edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.

Recognized as a top destination for innovators and champions of inclusion, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary.

We're seeking a future team member for the role of Private Banking, Lending & Wealth Technology Marketing Manager to join our Wealth Management Product Marketing team. This role is located in midtown New York City.

Responsibilities
  • Lead marketing initiatives focused on private banking, lending, and wealth technology solutions for UHNW, family office, and institutional clients.
  • Develop measurable campaigns that drive client engagement and growth, promoting BNY's differentiated banking value proposition.
  • Use a client‑needs‑based approach to create commercial opportunities, testing new content formats and channels.
  • Build collaborative relationships with business stakeholders and external partners to align marketing with strategic goals.
  • Analyze the competitive landscape to identify differentiation opportunities and recommend strategies.
  • Manage content curation and promotion on the BNY Wealth Management public site to ensure timely, relevant information.
  • Implement and uphold standard operating procedures, challenging the status quo to raise standards.
Qualifications
  • Bachelor's degree with 7‑10 years of marketing experience in private banking, lending, or wealth technology.
  • Strong knowledge of banking and lending products within wealth management preferred.
  • Exceptional attention to detail and ability to deliver high‑quality work on time.
  • Self‑starter who can lead projects independently in a fast‑paced environment.
  • Strong communication skills and leadership presence across all levels.
  • Positive, collaborative culture carrier.
  • Proficiency in Microsoft Word, PowerPoint, Excel, and Adobe.
Benefits and Rewards

BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay‑for‑performance philosophy. We provide access to flexible global resources and tools for your life's journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.

Equal

Employment Opportunity Statement

BNY is an Equal Employment Opportunity/Affirmative Action Employer – Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.

Compensation

BNY assesses market data to ensure a competitive compensation package for our employees. The base salary for this position is expected to be between $68,000 and $149,000 per year at the commencement of employment. However, base salary if hired will be determined on an individualized basis, including as to experience and market location, and is only part of the BNY total compensation package, which, depending on the position, may also include commission earnings, discretionary bonuses, short‑ and long‑term incentive packages, and Company‑sponsored benefit programs.

At‑Will

This position is at-will and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation) at any time, including for reasons related to individual performance, change in geographic location, Company or individual department/team performance, and market factors.

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