Manager, Media Strategy & Planning

Company Description

NBCUniversal is one of the world’s leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service.

We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation. Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities.

We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world. Comcast NBCUniversal has announced its intent to create a new publicly traded company (‘Versant’) comprised of most of NBCUniversal’s cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, Golf Now, Golf Pass, and Sports Engine.

The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

The Media Strategy & Planning team is seeking a highly motivated individual with a passion for Entertainment. The Manager, Media Strategy & Planning is primarily responsible for supporting the Director, Media Strategy & Planning in the planning and buying process of all paid media plans in support of Peacock and NBC Entertainment titles.

• Support the Director, Media Strategy & Planning in the development of paid media strategies and plans for all paid media supported shows
• Assist in the development of analysis necessary to support media recommendations and decisions
• Help manage analytics and campaign reporting both in-house and with the agency to contribute to building fact-based media strategies and derive optimizations in campaign and for future planning
• Manage the delivery of all creative materials between NBCU production groups, external agency buyers/traffic departments and media vendors
• Assist in managing all financial reporting documents associated with the media budget
• Coordinate with counterparts across the organization on marketing plans and execution
• Seek and understand emerging trends and first to market opportunities
• Meet with representatives across the media industry to foster mutually beneficial relationships with all media partners, particularly those within the NBCU family
• Assist the larger media team with any ad‑hoc projects/requests

• Minimum 4 years of experience in paid media planning and buying with a strong focus on planning digital and TV/Streaming
• Media agency experience required

• Bachelor’s Degree in Liberal Arts, Marketing, Communications/Advertising, or Media Studies
• Entertainment experience preferred
• Strong knowledge and understanding of the television industry, particularly the Broadcast and Streaming TV business
• An understanding of TV & Digital viewing measurement
• Extensive knowledge of marketing, advertising and media planning principles
• A love of the Entertainment industry
• Analytical skills; comfortable distilling data into actionable insights and optimization opportunities
• Strong quantitative skills with the ability to stay organized and manage time wisely
• Ability to juggle multiple tasks in a deadline driven, fast paced environment
• Advanced communication skills; able to present ideas clearly and concisely, both written and verbal
• Ability to work across various teams and departments within an organization
• Must have team spirit and be…