Freelance Graphic Designer

The Graphic Designer is responsible for executing and maintaining Yummie’s brand identity across all digital marketing channels. This role supports daily revenue-driving initiatives through email marketing, homepage updates, SMS campaigns, wholesale communications, and social media content. The designer works cross-functionally with e-commerce and sales creative teams to ensure brand consistency, timely execution of promotions, and organized asset management.

This is a key role in supporting daily sales performance while maintaining Yummie’s premium, cohesive visual standards across all touchpoints.

The position reports directly to the Chief Creative Officer.

Email Marketing & SMS

• Design daily marketing newsletters in alignment with brand guidelines and best practices
• Set up and build email campaigns within the Klaviyo platform
• Update and maintain existing email templates
• Design and deploy newsletters for Faire wholesale customers
• Set up SMS campaigns within the Attentive platform
• Proactively brainstorm timely and trend-driven content ideas for newsletters and campaigns to support sales goals and seasonal initiatives

Website, Copy & Promotional Creative

• Design homepage banners for daily promotions and seasonal campaigns
• Provide brand copy across all platforms including homepage, email marketing, social media, paid advertising, and promotional materials
• Create promotional graphics to support sitewide sales and product launches

Photography & Asset Management

• Provide the sales team with updated product photography as needed
• Supply requested photography assets for blog posts and marketing initiatives
• Prepare product images for retouching
• Organize final retouched photography within Box for team access
• Provide assets for TV events, including PDP imagery, lifestyle photography, size charts, and promotional banners
• Distribute requested brand assets (logos, size charts, brand materials, etc.)
• Track outsourced retouching and provide approved monthly invoices to accounting

Social Media

• Create and maintain the social media content calendar
• Design promotional social assets
• Post and share daily Instagram Stories
• Create promo-related IG story content aligned with current campaigns

Key Qualifications & Skills

• 3+ years of experience in graphic design, preferably within fashion, apparel, or e-commerce
• Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Familiarity with Canva for quick-turn marketing assets and collaborative design projects
• Familiarity with SMS marketing platforms (Attentive preferred)
• Strong understanding of digital marketing best practices and performance-driven design
• Ability to work within established brand guidelines while maintaining creativity
• Experience with product photography organization and asset management systems (Box or similar)
• Strong organizational skills with the ability to manage multiple daily deadlines
• Detail-oriented with a high standard for accuracy and consistency
• Ability to work cross-functionally and respond quickly to sales-driven creative requests
• Understanding of social media content creation and visual storytelling
• Location:
  
  Remote (Eastern Time Zone availability required for team collaboration)
• Employment Type:
  
  Temporary contract position
• Schedule:
  
  Approximately 40-45 hours per week
• Compensation: $5,000-$6,000 per month, depending on experience
• Start Date:
  
  ASAP

• Please submit your resume along with a portfolio of relevant design work demonstrating digital marketing, email design or e-commerce experience.