Global Marketing Content Strategist, GIMC

Responsibilities

• Digital Content Strategy & Messaging – Develop clear, engaging, and on-brand copy for all digital channels, including websites, emails, social media, in-platform messaging, and campaign assets.
• Translate complex product features and narratives into simple, compelling value propositions tailored for digital audiences.
• Ensure messaging aligns with brand tone of voice, digital best practices, and business objectives.
• Global Partnership & Enablement – Collaborate with regional Digital Channels and Marketing teams to adapt copy frameworks for regional market needs while maintaining global consistency.
• Develop digital content toolkits, editorial guidelines, and messaging templates that empower regions to execute effectively.
• Provide ongoing guidance to ensure digital channel content reflects cultural nuances and resonates with diverse global audiences.
• Content Production & Operations – Write and edit copy for multi-format digital assets, ensuring seamless integration with design and user experience.
• Partner with channel owners and production teams to deliver high-quality content on time and at scale.

• Proven experience in copywriting, digital content creation, or editorial roles, ideally within technology, digital platforms, or creative agencies.
• Exceptional writing and editing skills with the ability to craft content optimized for web, email, and social channels.
• Strong understanding of digital channel dynamics, audience behavior, and best practices for engagement.
• Experience creating content frameworks and toolkits that scale globally while allowing for regional adaptation.

• Experience in ad products and the ad industry.
• Excellent collaboration skills with cross-functional and regional teams.
• Strong organizational and project management skills to manage multiple content streams across channels.
• Culturally aware, with sensitivity to language nuances and market-specific considerations.

• medical, dental, and vision insurance
• a 401(k) savings plan with company match
• paid parental leave
• short-term and long-term disability coverage
• life insurance
• wellbeing benefits
• 10 paid holidays per year
• 10 paid sick days per year