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Social Content Producer

Job in New York, New York County, New York, 10261, USA
Listing for: SalaryGuide
Full Time position
Listed on 2026-01-22
Job specializations:
  • Creative Arts/Media
    Content Writer / Copywriter, Creative Advertising / Marketing, Social Media, Digital Media / Production
Job Description & How to Apply Below
Location: New York

Responsibilities

  • Serve as the creative engine behind the New York Red Bulls social and digital presence, driving cutting‑edge ideas that inspire both our fans and our team.
  • Create content across New York Red Bulls, RBNY II, RBNY Academy, and Sports Illustrated Stadium platforms.
  • Contribute to and lead the execution on the club’s social strategy, balancing day‑to‑day creativity with long‑term brand building.
  • Develop content that authentically connects with core fans while also engaging broader, mainstream audiences.
  • Stay on the pulse of social trends to keep the club’s presence fresh, relevant and buzzworthy.
  • Jump on emerging trends with speed, creativity, and boldness to capture attention.
  • Position the Red Bulls as a cultural player beyond sports by crafting content that resonates with everyday audiences, not just soccer fans.
  • Shoot, produce, and edit vertical video for Tik Tok, Instagram Reels, You Tube Shorts, and more.
Requirements
  • 3–5 years of experience creating content in a digital sports environment.
  • Strong passion for and deep knowledge of soccer, particularly MLS preferred.
  • Proven track record of creating content that drives growth and provides value for a brand, preferably in live sports or entertainment.
  • Comprehensive understanding of existing and emerging social media platforms, including Instagram (Reels, Stories, Threads, Channels), Tik Tok, You Tube, X, Facebook, Snapchat, Reddit, and Discord.
  • Expertise in vertical video shooting and editing.
  • Competent graphic design experience.
  • Comfortable appearing on camera for social content as needed.
  • Excellent copywriting skills with the ability to craft spotless posts in a fast‑paced, live sports environment.
Benefits
  • Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location).
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