Media Planner

Responsibilities

• Relay direction to media staff both orally and written through media authorizations/guidelines
• Involved in the development of plans and media documents, create documents as necessary
• Media plan and budget management
• Execute and/or oversee media buys, answer any questions and resolve discrepancies
• Develop a respected relationship with and train Assistant in all media basics
• Master use and application of industry research and agency resources
• Maintain contact and negotiate with vendors and internal agency departments
• Deliver POVs relevant to client issues and possible opportunities
• Investigate media opportunities as they relate to client businesses and/or agency businesses
• Analyze syndicated research data and draw conclusive insights

Up to $65,000.00, commensurate with experience.

• Experience managing client relationships
• Ability to multi-task and prioritize workload
• Is well organized, detail oriented and demands accuracy
• Has a willingness to learn and creatively solve problems
• Proficient in media-related and other basic software packages such as Nielsen AdIntel, MRI, Telmar, Strata

• 1-3 years as Assistant Media Planner or advertising related experience
• Strong planning experience in Video (TV, CTV, OLV), Audio (Terrestrial, Streaming) Digital (Partnership, Programmatic), Social, Search and out-of-home/DOOH