E-Commerce Product Coordinator

Company Description

Marcella, one of America’s fastest-growing fashion brands, selling women’s designer minimalist essential, is looking to hire an E-commerce Product Coordinator in the U.S. — a critical role on its 13-person global marketing team.

We’re interested in hearing from candidates with strong verbal and written communications skills and the ability to curate visual materials. You should be a creative, highly organized, positive individual with demonstrated experience helping to manage day-to-day a Shopify eCommerce site, as well as (ideally) experience with Disco, Commerce Hub and/or Oracle Net Suite.

NYC designed and European handcrafted, Marcella is a next generation 1-for-1 brand where every major facet of its operation (design, production approach, sustainability, social impact) advances women and girls globally. At the heart of this approach is the School Days Project: for every order Marcella sells, the brand supports 3 days of school for a marginalized girl around the world (with over 1 million school days supported globally so far).

The Listings Co-Coordinator will be responsible for helping to manage and optimize the brand’s online sales channels, including our Shopify website, our soon-to-be-launched Shopify instances in other countries (i.e., U.K., Germany and France) and our marketplace/drop-shipping channels (i.e., Macy’s, Nordstrom, etc.). Reporting into both the company’s Head of Retail Innovation and Senior eCommerce Manager, this role will focus on operational efficiency, as well as strategic planning and execution.

The position is ideal for someone with meaningful experience in operating on Shopify websites who wants to regularly interact with an impassioned customer base and a dynamic global team involved in the making and marketing of women’s apparel. Marcella has its principal offices in Northampton, MA and Europe (Bulgaria), with additional staff located in Boston and New York City.

• Execute the launch of product listings on various company websites and various marketplaces.
• Manager the creation of product descriptions, images, and keywords to enhance visibility and sales (including SEO).
• Help ensure compliance with website and marketplace policies and best practices.

• Execute A/B testing to evaluate and refine strategies in partnership with the company’s technical staff.
• Help execute online marketing campaigns, promotions, as well as oversee product launches.

• Analyze sales data to identify trends, opportunities, and areas for improvement.
• Develop and implement pricing strategies to maximize profitability, particularly as it related to promotions.
• Monitor inventory turnover rates and participate in strategic marketing planning.
• Help coordinate with suppliers and logistics partners to ensure efficient operations.
• Conduct A/B testing to evaluate and refine strategies in partnership with the company’s technical staff.

• Collect and analyze data from various Ecommerce platforms and marketplaces.
• Create detailed reports on sales performance, customer behavior, and market trends.
• Provide actionable insights to improve sales, conversion rates, and customer satisfaction.

• Work closely within the marketing team and in partnership with product teams to align Ecommerce strategies with overall business goals.
• Collaborate with cross-functional teams to drive initiatives and projects.
• Build relationships and work closely with both US and Europe-based co-workers at all levels of the organization.

• Conduct regular competitor analysis to identify market trends and opportunities.
• Benchmark our performance against key competitors and recommend strategies to stay ahead.

• Bachelor’s degree in business, marketing, merchandizing, or a related field.
• No less than 5 years as a Shopify Ecommerce Manager or similar role.
• Strong analytical skills with the ability to interpret complex data sets.
• Excellent knowledge of MS Word, Excel and Microsoft Outlook.
• Detail-oriented with strong organizational skills.
• Aptitude to learn quickly and operate new software…