More jobs:
Demand Generation, Lead
Job in
New York City, Richmond County, New York, USA
Listed on 2026-01-23
Listing for:
Stuut, Inc.
Full Time
position Listed on 2026-01-23
Job specializations:
-
Sales
Business Development, Sales Development Rep/SDR
Job Description & How to Apply Below
The RoleWe're hiring a Demand Generation Lead to build a high-leverage marketing engine that fuels our outbound sales motion and gets Stuut in front of midmarket CFOs and finance leaders - many of whom don't live on Linked In. You'll experiment with creative, unconventional, and physical marketing tactics to break through to this audience, while identifying the most scalable, cost-efficient channels to drive qualified pipeline.
This is a high-impact role for someone who can think strategically, execute quickly, and work hand-in-hand with Sales to deliver measurable revenue outcomes
What You'll Do
- Design Targeted Campaigns: Build and launch account-based marketing programs for finance buyers at midmarket industrial companies.
- Experiment Offline: Test and scale non-digital tactics such as direct mail, high-touch gifting, and conference follow-up kits.
- Partner with Sales: Collaborate on targeted outreach programs that increase lead-to-opportunity conversion rates.
- Measure What Matters: Stand up marketing analytics and attribution systems to track ROI and channel performance.
- Reach the Unreachable: Create campaigns designed for a non-digital-native audience, tailoring messaging and delivery to meet CFOs where they are.
- Have led demand generation at a B2B startup or scaled midmarket organization.
- Know how to generate revenue without relying solely on gated content or paid social ads.
- Have experience marketing to operational or financial buyers in traditional industries.
- Are analytical, creative, and scrappy - comfortable testing, iterating, and operating with limited resources.
- Are comfortable leveraging AI-powered tools to speed execution and improve targeting.
- Top-of-market salary and equity package
- Benefits (for U.S.
-based full-time employees) - Medical, dental & vision insurance coverage for you
- 401(k) & Match
- Equity
- Flexible PTO
- Parental Leave
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