Director - Marketing

InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact.

Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences.

With rich first-party data and unparalleled consumer access, it harnesses InMobi's global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide.

Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company's Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including Soft Bank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond.

At InMobi Advertising, you'll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit

What is the role about?

Accelerate is building the world's first AI agent-led ad platform designed specifically for SMBs. The Director of Marketing will own the growth engine that takes Accelerate to thousands of SMBs across the US by driving awareness, adoption, and ecosystem presence.

This role is responsible for how Accelerate reaches SMBs - through events, creators, community, digital channels, partner ecosystems, PR, and brand presence.

Marketing defines the narrative and content; the Director of Marketing amplifies, distributes, and activates that narrative across all touchpoints.

This is a foundational marketing leadership role with direct impact on Accelerate's GTM velocity, brand footprint, and adoption curve.

What will you be doing?

1. Own SMB Acquisition & Growth (End-to-End)

* Build and own the multi-channel growth machine: paid media, SEO, lifecycle marketing, affiliate programs, retargeting, and experimentation loops.

* Develop vertical-specific acquisition strategies (e.g., Shopify fashion brands, local services, digital product sellers).

* Drive funnel optimization from awareness → sign-up → first campaign launch → return usage.

* Set and achieve ambitious monthly active advertiser and CAC targets.

2. Lead Events, Community, and Ecosystem Presence

* Strategically position Accelerate at high-impact SMB and eCommerce events (Shop Talk, AdWeek SMB, Shopify Editions, Meta Boost).

* Build "Accelerate Live Workshops" and SMB bootcamps with hands-on demos.

* Create community channels (Discord, Facebook groups, Shopify forums) to build repeat engagement and advocacy.

* Launch Accelerate roadshows across key US eCommerce hubs

3. Influencer, Creator, and Educator Activation

* Identify and build long-term relationships with Shopify educators, You Tube eCommerce influencers, Tik Tok creators, and newsletter operators.

* Launch a Creator Partner Program with tiered incentives (revenue share, early access, co-created content).

* Make Accelerate the "default recommendation" among ecosystem educators.

* Enable creators with ready-to-use demo flows, talking points, and educational modules (developed with Product Marketing).

4. Integrated Marketing & Partner Activation

* Run co-marketing campaigns with ecosystem partners (Shopify apps, Wix marketplace, Woo Commerce extensions, Quora Ads, Reddit Ads).

* Build launch playbooks, partner landing pages, and collaborative content streams.

* Drive…