Sales Manager, Brand Partnerships

Overview

Sales Manager, Brand Partnerships – Hodinkee. Drive new, non-endemic (non-watch) advertising business for the Hodinkee brand. Develop and maximize the Brand Partnerships toolkit, including display media sales, custom content, sponsor ships, and integrated partnerships. This role requires a digital expert with deep knowledge of luxury and lifestyle dynamics and the ability to devise a sales strategy for non-endemic brands as a growth area.

• Drive commercial revenue by delivering holistic marketing solutions to new prospective partners
• Create a sales pipeline for new partners across various non-watch, luxury lifestyle categories (fashion, auto, electronics, liquor, grooming, etc.)
• Collaborate and communicate effectively with the endemic (watch) team
• Develop and grow like-minded strategic advertising partnerships and sponsorship deals to reach and exceed sales quotas
• Customize pitch strategy per brand and prepare compelling presentations to land first-time partnerships; generating excitement and a desire to partner
• Ensure that all client-facing presentation materials articulate the value of the Hodinkee audience, brand, and marketing capabilities
• Utilize marketing and sales collateral, visual presentations, research reports and sales support data to help effectively deliver to clients
• Provide value across media platforms, including fresh and innovative branded content concepts and nuanced multi-platform partnerships to meet client objectives
• Cultivate, develop and maintain relationships with key advertising decision makers at both the agency and client level
• Manage all aspects of the sales communication and negotiation process and keep senior management apprised of status by providing accurate and timely business estimates, forecasts, and administrative paperwork
• Collaborate with Creative and Marketing teams to map a clear process with ample lead times for advertiser programs
• See production and delivery through to ensure a seamless execution
• Negotiate program packages and schedules, and communicate results and flag any need for troubleshooting
• Work closely with direct manager on developing advertising platforms and opportunities (e.g., You Tube, Social, Sponsor ships, Print, App/Mobile, Offline, Community, Creator, etc.)
• Work with the Marketing and Creative teams to create and deliver stronger creative solutions for clients in order to maximize sales efforts
• Serve as a brand custodian, maintaining the Hodinkee brand integrity through pitching, production and execution
• Leverage Custom Content capabilities while staying mindful of internal bandwidth and deliverability
• Deliver timely and strong summarized campaign recaps

Proactive problem-solver and an energized self-starter.

• Collaborative team player; analytical and creative
• Successful track record in closing meaningful sales programs and custom advertising partnerships
• Ability to identify prospects, key client stakeholders and nurture profitable partnerships
• Proactively prospect for new business daily
• Desire to build a new business from the ground up, with the ability to discern the right partners for Hodinkee
• Understand opportunities and work to move roadblocks quickly
• Demonstrate good follow up and follow through
• Positive outlook and calm disposition
• Aim to overdeliver
• 5+ years of online advertising sales experience
• Experience in branded content, integrated partnerships, and events is a plus
• Excellent business presentation skills including strong oral and verbal communication
• Experience working in content and commerce is a plus
• Expertise with structuring and closing pitches, ability to navigate complex deals
• Strong negotiation skills with experience in high-level sales deals
• IAB Sales Certification preferred
• Familiarity with Google DFP
• Candidates must possess authorization to work in the U.S.
• Job is based in New York with opportunity to travel

Salary $ – $ annually

HODINKEE is proud to be an Equal Employment Opportunity Employer. Diversity, inclusion and belonging are valued at our core, fostering an environment that attracts and develops talent from all backgrounds and experiences. We empower our associates to do great work by creating a culture that values diverse perspectives, collaboration, and innovative ideas. This statement is an integral part of Hodinkee’s culture and operations.

HODINKEE is an Equal Opportunity Employer.

Location:

New York, NY