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ASO Specialist; App Store Optimization

Job in 110001, New Delhi, Delhi, India
Listing for: Studio Mosaic
Full Time position
Listed on 2026-01-28
Job specializations:
  • Education / Teaching
    Digital Marketing
Job Description & How to Apply Below
Position: ASO Specialist (App Store Optimization)
Profile Overview:
Studio Mosaic   is looking for bright, intelligent, and upbeat individuals who enjoy the energy of a fast-paced start-up environment. We are hiring  ASO (App Store Optimization) Specialists  with  1–3 years of experience  in managing the App Store and Play Store presence of mobile apps, and driving organic installs through effective ASO strategies.

Company Overview:
Studio Mosaic  is an award-winning, growth-focused mobile app marketing agency that helps appreneurs and enterprises launch and scale their mobile apps globally. We have worked on 800+ app projects with 450+ clients and are consistently recognized by Clutch, Business of Apps, and others as one of the leading app marketing agencies worldwide. Our clients include  Sachin Saga, Healthify, Aditya Birla, Sony, Yatra, 3M, HCL , and several international apps.

Roles & Responsibilities :
Build and execute ASO strategies using tools like Sensor Tower, App Tweak, App Annie, etc.
Audit and develop ASO frameworks, processes, and best practices across new and existing apps
Run A/B tests to improve CVR and organic installs
Work with designers to produce high-performing App Store and Play Store assets
Collaborate with Product, UA, and Analytics teams to link ASO initiatives to measurable outcomes (retention, LTV, ROAS)
Define measurement frameworks and reporting structures for ASO performance
Monitor keyword rankings, category trends, and organic performance to refine strategies
Conduct competitive research and stay updated on global ASO trends
Represent Studio Mosaic in ASO communities, discussions, and events globally

Skills & Requirements:

Strong understanding of the app store ecosystem and ranking dynamics
1–3 years of hands-on ASO experience

Experience with App Store Connect, Google Play Console, App Tweak/Sensor Tower, Firebase, Branch, Mixpanel, Apps Flyer, TUNE, etc.
Strong analytical thinking with the ability to interpret data, identify patterns, and convert them into strategy
Proficiency in Excel and comfort working with numbers
Good sense of creative design and understanding of visual performance for app store assets

Every great career has a turning point & this might be yours. Apply now!
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