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Digital Marketing Marketing Communications

Lifecycle Marketing Specialist: Retention & Automation

Job in New Castle, New Castle County, Delaware, 19720, USA
Listing for: PJ Fitzpatrick
Full Time position
Listed on 2026-01-13
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Communications
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
A home improvement company is seeking a Lifecycle Marketing Specialist responsible for optimizing customer communications, enhancing retention, and maximizing lifetime value. This role includes managing several marketing campaigns, producing engaging content, and utilizing CRM tools like Klaviyo and Hub Spot. Candidates should have 2–4+ years' experience in marketing automation along with strong analytical and copywriting skills. The company offers comprehensive benefits including health and life insurance, a 401(k) plan, and paid time off.
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