TCM Wellness Sales Manager

Key Responsibilities
1. Strategic Sales Management

• Develop and implement company-wide
  sales strategies and growth plans
  for TCM wellness services, treatment packages, and membership programs.

• Establish
  sales targets, KPIs, and performance tracking systems
  across all outlets.

• Analyse sales data and customer behaviour to identify opportunities to improve revenue and service offerings.

• Recruit, manage, and supervise
  sales consultants, customer service personnel, and outlet front desk teams
  .

• Design and implement structured
  sales training programs
  focusing on customer consultation, wellness product knowledge, and service package sales.

• Conduct regular
  performance evaluations and coaching
  to improve team productivity and service quality.

• Lead the development and implementation of
  online marketing strategies
  , including:

  • Social media marketing campaigns

  • Online booking platform partnerships

  • Digital advertising and search engine marketing

  • Customer relationship management systems

• Monitor marketing performance metrics and optimize customer acquisition strategies.

• Establish strategic partnerships with
  corporate wellness programs, healthcare providers, hotels, and lifestyle businesses
  .

• Develop corporate wellness packages and promotional collaborations to expand market reach.

• Identify new customer segments and business opportunities within Singapore’s wellness industry.

• Conduct
  market analysis and feasibility studies
  for potential new TCM massage outlets.

• Participate in
  site selection, pricing strategy, and operational planning
  for new branches.

• Support the
  setup, recruitment, training, and launch strategy
  of newly established outlets.

• Develop and implement
  standard operating procedures (SOPs)for sales operations and customer service standards.

• Introduce systems to improve
  customer retention, membership growth, and service quality
  .

• Work closely with senior management to improve business efficiency and profitability.