Wine Club Concierge

Materra | Cunat Family Vineyards is looking for a dynamic hospitality enthusiast to join our team. If you are passionate about creating memorable experiences and building relationships, this role may be the right role for you.

About us:

Founded in 2007, Brian Cunat and his brother John Cunat purchased a 50‑acre property in the Oak Knoll District of Napa Valley as an investment. Brian decided to combine his love of wine and his dream of farming by working with an expert team of vineyard managers and winemakers. The property was transformed with Merlot, Petit Verdot, Malbec, Syrah, Chardonnay, Sauvignon Blanc and Viognier.

In 2014 they completed construction of a state‑of‑the‑art winery capable of producing 150,000 gallons and a beautiful tasting room.

Today, Materra is recognized for producing world‑class wines, crafted by third‑generation Napa Valley Winemaker, Chelsea Barrett, and for creating memorable experiences.

• Develop a deep understanding of existing club structure including tiers, benefits and perks, policies, shipment schedule, and demographic makeup of club members.
• Deliver concierge‑level service to club members by maintaining effective communication, greeting new members upon joining, providing guidance with selections, addressing any concerns, and serving as their primary point of contact.
• Select wines for twice annual club shipment based on inventory and monetary goals.
• Prepare and send club‑related communications including special menus, brochures, website verbiage, club shipment descriptions, etc.
• Coordinate and execute club shipments (“batching”) on a biannual basis. Resolve issues including declined credit cards, missed shipments, and related concerns.
• Assist and train tasting room staff on selling wine club memberships, policies, etc.
• Prepare and send club appreciation gifts (annually).
• Work with management to establish club membership and revenue goals.
• Monitor and report on performance metrics such as member tenure, attrition rate, average order value, etc. and make suggestions for improvement.

• Generate ideas for winery club events with a focus on achieving sales and club membership goals.
• Organize winery events throughout the year.
• Collaborate with Director of DTC to establish annual budgets for events.
• Prepare and send invitations, assist with creating marketing materials, set up tickets for purchase, brief tasting room staff and otherwise promote events.
• Maintain and update the Events Calendar and Commerce 7 on a regular basis so it accurately reflects all tentative and confirmed bookings.
• Conduct on‑site visits with event organizers and vendors as needed.
• Assess needs for additional support and schedule additional temporary waitstaff accordingly.
• Identify event‑critical tasks, assign responsibility within the service team, encourage problem‑solving disciplines by setting an example, and manage the flow and progress of the service team during the event.
• Supervise and act as event lead for all events, acting as Host/Captain and serving wine or food when needed.
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Establish and maintain relationships, secure bids, and negotiate contracts with event vendors including caterers, florists, event rental agencies, entertainment, etc.
• Create detailed day‑of event plans including set up, break down, staffing levels, coordination with the Production Department, arrival times, guest lists, staff assignments, etc.
• Collaborate with Director of DTC to network and develop mutual collaboration and referral programs with similarly aligned hotels, restaurants, and organizations.
• Work with Accounts Payable to ensure timely payment of vendors.
• Prepare post‑event reports including budget vs. income, wine sales, guest satisfaction, and suggestions for improvement.
• Follow‑up with guests after events to send thank you cards, emails and receive event feedback.
• Negotiate contracts with corporate or charity groups to plan and schedule event space rentals.

• Conduct tastings, as needed.
• Prepare in‑house wine shipments, as needed.

This job description defines essential functions of this position, but other tasks may be assigned, as required. Management may assign or…