Ads Specialist; Google and Meta

Position: Paid Ads Specialist (Google and Meta)
Experience : 3.00 + years

Salary :
Confidential (based on experience)

Expected Notice Period : 15 Days

Shift : (GMT+05:30) Asia/Kolkata (IST)

Opportunity Type :
Remote

Placement Type :
Full Time Contract for 6 Months(40 hrs a week/160 hrs a month)

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* Note:

This is a requirement for one of Uplers' client - Jewellery and Watch Retailer)

What do you need for this opportunity

Must have skills required:

Meta Certification, Reddit Ads, 6-figure monthly budget management, Copywriting, Ecommerce, GOOGLE, Google certification, Meta, retail, Pinterest Ads, Tiktok

Jewellery and Watch Retailer is Looking for:

Position Purpose

The Paid Ads Specialist is engaged to provide technical expertise and strategic execution across our digital advertising portfolio. This role requires a specialist who understands the nuances of the Jewellery and Luxury Retail industry, balancing the needs of omni-channel brands  pure-play e-commerce brands.

Contractual Nature & Exclusivity

Dedicated Specialist:
This is an exclusive engagement. The Contractor must work solely for us to ensure total strategic focus, data security, and alignment  our brand goals.
Operational Autonomy:
As an independent professional, the Contractor is responsible for managing their workflow and maintaining professional 'uptime' to meet Australian business deadlines.

Service Schedule & Availability

The Contractor will provide services Monday to Friday for a standard Indian business day (9 hours including a 1-hour break), starting at 6:30 am IST sharp to ensure maximum overlap  the Australian team.

Indian Standard Time (IST): 6:30 am – 3:30 pm
South Australian Time ACST (Standard Time): 10:00 am – 7:00 pm
South Australian Time ACDT (Daylight Savings): 11:30 am – 8:30 pm

Communication & Language Standards

English Proficiency:
Exceptional written and verbal English communication skills are mandatory. The Specialist must be able to communicate complex data trends clearly to the Australian management team.
Response SLA:
Responses to Microsoft Teams queries within 1 business hour Emails within 4 business hours.

Key Responsibilities & Tasks

Campaign Management & Precision

Full-Funnel Execution:
Manage 6-figure monthly spends across Google Ads (PMax, Standard Shopping, Search, Demand Gen) and Meta Ads (ASC, DPA, Retargeting).
Ad Copywriting:
Draft and iterate high-converting English ad copy that reflects the elegance and emotive nature of the jewellery industry.
Accuracy: 100% on-time activation/deactivation of campaigns  zero-error execution regarding pricing and promotional dates.

Strategic Analysis & Technical Stack

Audience Strategy:
Use Klaviyo and Salesforce data to identify high-value segments for New Customer Acquisition (NCA).
Feed & Profitability:
Optimise product feeds via Simprosys and monitor net profit (not just ROAS) via Profit Peak.

Key Performance Indicators (KPIs)

Financial:
Achievement of revenue targets within strict Marketing Efficiency Ratio (MER) benchmarks.
Growth:
Measurable increase in New Customer Acquisition (NCA).
Content Quality:
Production of high-quality English ad copy that aligns  brand voice and drives CTR.

Requirements & Experience

Budget Management (Mandatory):
Extensive experience managing 6-figure monthly marketing budgets across multiple platforms.
Industry

Experience:

Previous experience in the Jewellery, Fashion, or Luxury Goods vertical is highly desirable.
Copywriting

Skills:

Proven ability to write persuasive, grammatically perfect English marketing copy.
Technical:
Current Google Ads and Meta Certified Media Buying Professional status.

Soft Skills:

High task ownership, critical thinking, and the ability to work independently in a fast-paced retail environment.

Why Join Us

Be part of a nationally recognised Australian jewellery legacy. You will move beyond 'button pushing' to lead cross-channel attribution and strategy in a high-stakes, high-spend environment where your English copywriting and technical precision directly drive scalable global growth.

How to apply

for this opportunity

Step 1:
Click On Apply! And Register or Login on our portal.
Step 2:
Complete the Screening Form & Upload updated Resume
Step 3:
Increase your chances to get shortlisted & meet the client for the Interview!

About Uplers:

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement.

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Note:

There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).

So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!