Marketing & Brand Manager

Jolt Energy is a fast‑growing company that has built up a high‑power charging (HPC) network of more than 220 charge points in metropolitan areas in Germany, Sweden and the Netherlands. Our vision is to enable the transition to electric mobility in and around cities all across Europe. Therefore, we provide high‑power charging reliably and for everyone exactly where it is needed – in the middle of everyday urban life.

As Marketing & Brand Manager
, you will be responsible for brand building and marketing at JOLT Energy. You will ensure that our brand is visible, relevant, and differentiated across all channels—towards customers, partners, and investors. You will work closely with management, product management, and external agencies to establish JOLT as the leading brand for urban high power charging. The role reports directly to the Chief Commercial Officer (CCO) and is closely collaborating with the leadership team as well as the team that manages our product offerings.

• Developing, maintaining, and further developing the brand identity (purpose, vision, design, tone)
• Ensuring a consistent brand presence across all communication channels
• Responsibility for brand guidelines, brand architecture, and messaging
• Developing and implementing B2B and B2C marketing strategies
• Planning and managing marketing campaigns (digital, print, out‑of‑home, events)
• Analyzing and optimizing marketing activities based on clear KPIs
• Working closely with sales and business development to increase leads and brand awareness

• Management and further development of the company website, social media, and newsletters
• Conception of content for partner communication, press, employer branding, and investors
• Ensuring consistent communication of JOLT
• Establishment and maintenance of media and agency contacts
• Planning and organization of industry events, trade fairs, and partner events
• Development of creative formats for brand activation

• Degree in Marketing, Brand Management, Business Administration, Communications, or a related field
• 5+ years of experience in brand and marketing roles, ideally within energy, mobility, infrastructure, or tech‑driven industries
• Experience in translating complex, technical offerings into clear customer value propositions

• Proven ability to build and scale a brand across multiple markets and touchpoints
• Strong understanding of brand architecture, tone of voice, and visual identity governance
• Development and execution of integrated marketing strategies (online & offline)
• Proactive and able to thrive in a nimble, fast‑paced environment.

• Native in German, fluency in English; other European languages are a plus
• Based in Munich, Germany, with flexibility for work‑from‑home arrangements.

• Be part of a young, innovative company backed by institutional private equity.
• Receive an attractive compensation and other benefits.
• Work with a diverse team of industry experts in a dynamic, growth‑oriented environment.
• Lead a high‑impact role with the autonomy to shape and grow a key infrastructure provider.
• Contribute to the future of sustainable energy and electric mobility.

• Mid‑Senior level

• Full‑time

• Marketing, Business Development, and Strategy/Planning

• Electric Power Transmission, Control, and Distribution

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