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Marketing Operations Manager_MaaS

Job in 400001, Mumbai, Maharashtra, India
Listing for: Confidential
Full Time position
Listed on 2026-02-06
Job specializations:
  • IT/Tech
    Data Analyst, IT Support
Job Description & How to Apply Below
About NeuIQ

NeuIQ is an AI services firm that helps enterprises become  AI-ready, AI-enabled, and ultimately AI-native . We focus on building the foundations required for AI to operate safely, effectively, and at scale - grounded in a simple belief:  without clean, unified, and trusted data, AI cannot deliver meaningful decisions, automation, or competitive advantage.

NeuIQ's work spans AI platforms, analytics, agentic AI, and orchestration; designed to embed intelligence directly into how businesses run. We partner with enterprises across every stage of their AI journey, helping them move from fragmented systems and isolated pilots to  AI-native operating models  that drive real outcomes.
At NeuIQ,  Marketing as a Service (MaaS)  is built for enterprises that want marketing to operate as a  revenue engine , not a collection of disconnected campaigns.

Our MaaS model supports modern go-to-market teams through  Account-Based Experience (ABX)  - where strategy, execution, data, and technology work together to influence the right accounts, buying groups, and moments that matter. We partner with clients as an extension of their growth teams, owning outcomes across awareness, engagement, pipeline, and revenue contribution.

Roles within NeuIQ's MaaS organization are designed for leaders and specialists who thrive in  complex, cross-functional environments  - where success depends on clarity, coordination, and accountability. Whether shaping ABX strategy, governing delivery, operating marketing platforms, activating paid media, or translating performance data into insight, MaaS professionals at NeuIQ play a direct role in how revenue strategy becomes real execution.

This is not traditional agency work. It is  end-to-end ownership  of how marketing systems, channels, and teams operate together; measured by impact, not activity.

Role overview:  The Marketing Operations Manager is accountable for owning and optimizing the technical foundation client engagements. This role exists to ensure that Hub Spot is configured correctly, data flows cleanly, leads move predictably, and reporting can be trusted. As the system-level operator, this role supports every go-to-market motion—connecting campaigns to CRM, enforcing process discipline, and enabling accurate performance measurement. Success in this role means fewer manual workarounds, clearer visibility, and a scalable marketing operations engine that supports growth across channels and teams.

Requirements

Key Responsibilities:

Own Hub Spot/Salesforce MAP architecture and administration across client engagements

Ensure lead flows, lifecycle stages, and routing operate cleanly and consistently.

Build and maintain reliable reporting that supports decision-making

Support technical needs across marketing, sales, and analytics workflows

Bring structure, rigor, and scalability to marketing operations.

Design and maintain lead flows from first touch through MQL, SQL, and beyond

Ensure accurate syncing and data hygiene between CRM and connected platforms

Troubleshoot technical issues related to tracking, attribution, automation, and reporting

Build and maintain dashboards and reports that reflect real performance—not vanity metrics

Partner with paid media, ABM, content, analytics, and sales-aligned teams to support campaign execution.

Document processes and enforce operational best practices to reduce confusion and rework

Proactively identify gaps, risks, or inefficiencies in the marketing operations setup and drive resolution

Key skills:

Hub Spot/Salesforce CRM, Marketing Hub/Marketing Cloud, and reporting capabilities

Lead flow architecture, attribution concepts, and funnel measurement

How marketing automation supports ABM, paid media, and content strategies

Data hygiene, governance, and reporting best practices

How operational decisions impact sales alignment and client confidence

5+ years hands-on experience owning Hub Spot/Salesforce in a marketing or growth environment

Experience building and managing lead flows, workflows, and lifecycle stages.

Experience supporting reporting and dashboards for marketing and sales teams

Experience working cross-functionally with paid media, content, and…
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