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Job Description & How to Apply Below
What started as a dream to provide SMEs with timely access to credit, is now India’s largest working capital technology platform.
Today, enables over USD 8 BN in working capital annually via a seamless flow of credit by connecting SMEs, Corporates ranging from large, mid-sized and emerging, and leading Financial Institutions.
Our platform today hosts 175+ Corporate clients, 100 + Global Banks & NBFCs, and 350,000+ SME Borrowers. By combining our exhaustive knowledge of trade & supply-chain finance and in-built AI-powered technology, Cred Able today efficiently caters to the liquidity needs of India Inc.
Best Things about the Job
Working in a highly entrepreneurial setup with a visionary team passionate to help scale new heights of business success
Exposure to exploring limitless possibilities and ideas no matter how impossible they may seem today
Cred Able thrives on transparency and a culture to nurture growth
Being part of Cred Able enables you to push beyond the ordinary.
About the Role
This role involves planning, executing, and optimizing digital campaigns across channels like SEM, email, SMS, and display ads, with a focus on tracking KPIs and ROI. It requires expertise in growth strategies, A/B testing, CRM, and collaboration with vendors to enhance digital reach and engagement.
Your Role at Cred Able
Plan, strategize and execute digital marketing campaigns including SEM, Database marketing (email, Whats App, SMS) and display/remarketing campaigns.
Measure and report performance of all digital campaigns against KPIs/ROIs.
Brainstorm and lead growth marketing and growth hacking strategies.
Experience with A/B testing and landing page optimization.
Collaborate with agencies and vendors.
Knowledge of CRM and analytics tools is a must.
Experience with Google AdWords and Linked In advertising.
Qualifications
3-7 years of experience in marketing or related field.
Knowledge of marketing principles and tactics.
General design sense for marketing collateral creation and collaborating with the design teams.
Education
Bachelor's degree in marketing, business administration, or a related field.
Required Skills
Expertise in growth strategies
A/B testing
CRM knowledge
Collaboration with vendors
Preferred Skills
Experience with Google Ad Words
Experience with Linked In advertising
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