Senior Social Media Analyst

Job Description

A Global technology company is looking for several Social Media Analyst to join their Social-First program that will help identify, monitor, and report on emerging trends identified via social media. You will work cross-functionally with stakeholders from the Brand Studio, Product Marketing and Communications teams to quantify conversation about the client's brand and recommend actions/optimizations as required. This person will help scale the program across different products/regions, partnering with other members of the team to create resources (training materials, reports, and dashboards) that drive adoption.

This person will be responsible for the following:

• Manage proactive monitoring systems that finds and actions on social media trends
• Develop/maintain central Social-First operations, enabling the rest of the program
• Scale Social-First resources/deliverables across Google, including PA/region level
• Create editorial though leadership around what issues in the landscape pose risk
• Own a daily newsletter covering social trends and topics of discussion

• 5+ years of experience working in social media analysis for global brands
• 5+ years of general marketing experience in digital
• Expert level knowledge of Brandwatch and Sprinklr
• Expert level knowledge of how to leverage Boolean in various tools
• Strong analytical skills; has to clearly communicate data to a non-technical audience

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.

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