Principal Product Marketing Manager, Security

Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale - unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter.

By taking advantage of all structured and unstructured data - securing and protecting private information more effectively - Elastic's complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

We are a group of creative technologists who live at the intersection of engineering and storytelling. From producing a video tutorial to composing a sophisticated demo, we love crafting narratives that connect the what, how, and why of solutions in an authentic and engaging way! Whether it's a minor release or a new product launch, we drive the go-to-market strategy - from defining the core message to getting the company enabled and aligned.

Sound like a fit? If so, please apply!

We're looking to add a new node, a new employee, to our cluster, focusing on driving messaging and go-to-market (GTM) for Security. You will be a trusted thought partner to the product management and field teams, working closely on jointly defining the outbound strategy to drive the adoption of Elastic technology in security related use cases. You will need to become comfortable with the technical aspects of your products and the markets they play in, as well as the creative aspects of positioning technology through stories that are compelling, authentic, and engaging.

• Crafting differentiated messaging and positioning as well as content for Elastic Security including SIEM and Security Analytics
• Enabling the field on our products and solutions, through training and content
• Defining and implementing the GTM strategy for new launches & campaigns
• Measuring and supervising critical metrics to track the launch and efficiency of the campaign
• Maintaining a subset of competitive analysis
• Attending trade shows and other events to help showcase our products
• Some travel is required

• Direct experience with security related use cases, and associated target audiences (analyst, architect, detection engineer)
• Curiosity about the "how" of technology to tell compelling stories about the "why"
• Relevant work experience in a technical field (e.g. CS, CSE, EE)
• Proven track record to craft engaging content, including blog posts, presentations, videos, etc.
• Strong communication skills, with experience making pitches to audiences big and small
• Comfort working in a very cross-functional role, with a highly distributed team

Bonus Points:

• Practitioner knowledge and/or experience of the in SIEM/Security analytics or XDR, CDR preferred
• Comfortable marketing to mix of practitioners and business audiences
• Prior experience in a more technically hands-on role (analyst, sales engineer, consultant, etc) is a bonus

Compensation for this role is in the form of base salary. This role does not have a variable compensation component.

The typical starting salary range for new hires in this role is listed below. In select locations (including Seattle WA, Los Angeles CA, the San Francisco Bay Area CA, and the New York City Metro Area), an alternate range may apply as specified below.

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

Elastic believes that employees should have the opportunity to share in the value that we create together for our shareholders. Therefore, in addition to cash compensation, this role is currently eligible to participate in Elastic's stock program. Our total rewards package also includes a company-matched 401k with dollar-for-dollar matching up to 6% of eligible earnings, along with a range of other benefits offered with a holistic emphasis on employee well-being.

The typical starting salary range for this role is:

$135,700-$214,700 USD

The typical starting salary range for this role in the select locations listed above is:

$163,100-$258,100 USD

As a distributed company, diversity drives our identity. Whether you're looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn't matter if you're just out of college or your children are; we need you for what you can do.

We strive to have parity of…