Sr. Manager, Product Management- Design System

Sr. Manager, Product Management
- Design System

Join to apply for the Sr. Manager, Product Management
- Design System role at Gen
.

About Gen Digital

Gen Digital is a global leader in digital safety, protecting over 500 million people worldwide with brands including Norton, Avast, Life Lock, Avira, AVG, Reputation Defender, and CCleaner. Our workplace emphasizes inclusivity, balance, and authentic collaboration. We encourage bold ideas and an AI-enabled approach to shaping the digital world.

We’re seeking a Lead Product Manager – Design Systems to define, develop, and drive adoption of a unified design system across Gen brands, products, and platforms. This role supports Gen’s AI-first strategy by creating foundational components, patterns, and tools to empower teams to build intelligent, intuitive, and adaptive experiences. As we become an AI-driven product company, the role will deliver consistency and scalability while enabling new ways to design and develop products, accelerate design, improve development efficiency, enable adaptive user interfaces, and enhance cross-team collaboration.

The role balances strategic leadership with hands-on involvement—leading the vision while contributing to the system’s evolution, rollout, and continuous improvement.

• Define Strategic Vision &
  
  Roadmap:
  
  Lead a multi-year strategy for Gen’s design system as a key enabler of AI-driven experiences and AI-enhanced product development workflows.
• Cross-Functional Leadership:
  Partner with AI, Product, Design, and Engineering teams to integrate intelligent components, conversational patterns, and adaptive UX frameworks.
• Governance & Standards:
  Establish governance structures that promote innovation while ensuring consistency, scalability, and compliance—especially in AI-driven contexts.
• Adoption & Advocacy:
  Champion adoption of the design system and its AI-powered capabilities across teams and leadership. Build organizational buy-in through clear communication of value, success stories, and impact metrics. Lead enablement efforts that empower teams to work smarter and faster with AI-supported tools, and make the case for the design system’s strategic importance with senior leadership and key stakeholders.
• Continuous Discovery & Feedback:
  Lead discovery cycles through interaction with customers of our direct and ecosystem partner offerings to refine the system with a focus on AI readiness, adaptability, and evolving product development practices.
• Impact Measurement:
  Define success metrics for adoption, efficiency gains, and AI-driven workflow enablement; track and report outcomes to senior leadership.
• Team Leadership & Mentorship:
  Mentor contributors, fostering a culture of AI-first thinking and collaborative design excellence.
• Hands-On Product Delivery:
  Actively shape components, tools, and documentation—including those critical for AI-enabled interfaces and dynamic workflows.
• Market & Trend Awareness:
  Be our internal expert on advancements in design systems, user experience innovation, and collaborative development models.

• 8+ years of product management experience, including 5+ years focused on platform products, design systems, or developer tooling—ideally with exposure to AI-enhanced products.
• Proven success leading cross-functional initiatives that influence both product development and organizational workflows.
• Hands-on experience delivering design systems that support intelligent components, AI-assisted tools, or dynamic user experiences.
• Expertise in governance models, adoption strategies, and contribution processes.
• Strong understanding of design principles, component libraries, accessibility standards, and developer workflows.
• Working knowledge of front-end technologies (e.g., web components, design tokens, CSS frameworks) and AI-adjacent technologies (e.g., conversational UIs), with ability to collaborate with engineering and AI teams.
• Data-driven leadership focused on defining KPIs for adoption, system performance, and AI-first enablement impact.
• Exceptional communication and stakeholder management skills.
• Passion for product craftsmanship, AI-powered user…