Digital Marketing Technician

The Digital Marketing Technician drives brand growth through various indirect marketing activities. This role supports overall business with creative and strategic input across media channels, takes an active role in asset creation (graphic design, copywriting, content distribution), and identifies opportunities to streamline all indirect marketing using agentic AI tools. Reports to the Brand Director.

Tenicor is an American design, development, manufacturing, and training company. We build products that work. Since 2008, we have been determined in our design, development and testing of innovative and intelligent equipment.

• E-commerce:
  Administer and optimize the company website using Shopify (product pages, landing pages, content updates) and supporting applications or plug-ins for the customer website experience
• Email and SMS Text:
  Craft and execute email marketing strategies, including segmented campaigns, newsletters, SMS-text messaging and automated customer flows in Attentive
• Product Announcements:
  Support campaign asset creation with the media team for product releases (new gun support, existing generations, other products) and brand partnerships across digital marketing channels (Instagram, You Tube, X, etc.)
• Collaborate closely with media team, operations, and customer service on cross-functional initiatives
• Explore and experiment emerging agentic AI tools to automate repetitive creative tasks and optimize creative workflows
• Maintain organized digital asset libraries and documentation for repeatable processes

• Website and digital content updates provide high value and rich experiences for customers, followers/subscribers and potential customers
• Product Releases and cross-functional initiatives go as planned with an objective to steward the needs and desires of customers
• Marketing systems remain accurate, documented, and optimized for scale
• Monitor and report on marketing metrics with a focus on continuous improvement

• Ensure all digital touchpoints integrate the brand consistently
• Believe that focus, discipline, and continuous improvement where it matters are the foundation of operational excellence
• Are able to immerse yourself and connect the dots between our brand attributes and the needs/desires of our customers
• Love to work. You thrive on new ideas and challenges. You’re not content to sit around and wait for things to happen. You have an immense bias toward action, experimentation, and forward momentum
• Are highly organized, detail-oriented, and able to manage multiple projects in a fast-paced environment
• Bring 1–3 years of experience in digital marketing or e-commerce for B2C/D2C brands (tactical or outdoor industry preferred)
• Have proficiency in social media management, graphic design, digital advertising platforms, CRM/email automation systems, and e-commerce Content Management Systems (CMS), Shopify and/or Attentive experience is a strong plus)

Tenicor is a rising American manufacturing company on a mission: create the best tactical and concealment products in the world and educate the professionally minded user. We believe brand is king and we constantly strive to be better than yesterday.

• Full-time (40 hours/week), on-site at our Moscow, .
• Offers of employment at Tenicor are contingent upon clearance of a background check, which includes education and employment verification, a criminal background check, and a motor vehicle report.
• Tenicor, LLC is a smoke and drug-free workplace.