Senior Brand Manager; Aesthetics Med Device

Overview

Senior Brand Manager (Aesthetics Med Device)

Job Location:

Basking Ridge, New Jersey, USA | Bridgewater, New Jersey, USA | Central, New Jersey, USA | East Brunswick, New Jersey, USA | East Hanover, New Jersey, USA | Edison, New Jersey, USA | Elizabeth, New Jersey, USA | Florham Park, New Jersey, USA | Madison, New Jersey, USA | Morristown, New Jersey, USA | Newark, New Jersey, USA | Parsippany, New Jersey, USA | Wayne, New Jersey, USA

Job Requisition

Join our global diversified pharmaceutical company enriching lives through our relentless drive to deliver better health outcomes to our patients. We are all in it together to make a difference. Be a part of a culture that doesn't just wait for change but actively creates it—where your skills and values drive our collective progress and impact.

The Senior Brand Manager, North America (U.S. & Canada), plays a pivotal role in shaping the strategy and performance of one of Solta Medical’s flagship brands—driving growth, engagement, and market leadership within the premium aesthetics category. This leader will translate insights into execution—balancing creativity with business discipline to deliver measurable growth and market impact.

Balancing strategic vision with hands-on leadership, this individual will develop and implement integrated marketing programs that strengthen brand equity, accelerate growth, and enhance customer engagement across channels. Success in this role requires passion, curiosity, collaboration, and commercial acumen—the ability to translate insight into impact while inspiring cross-functional teams to deliver measurable results.

• Brand Strategy & Leadership
  • Establish, align, and execute the commercial strategy for the assigned brand in North America.
  • Develop and manage annual brand plans, programs and integrated campaigns that achieve growth and profitability objectives.
  • Translate brand strategy into actionable annual plans, KPIs, and measurement frameworks.
  • Monitor the competitive landscape and translate insights into actionable brand and go-to-market strategies.
  • Serve as the key liaison between marketing, sales, and executive leadership to communicate performance and identify opportunities.
• Product Strategy & Lifecycle Management
  • Lead product lifecycle strategy from launch through maturity and end-of-life, balancing market needs, profitability, and portfolio fit.
  • Partner with Global Marketing and R&D to inform innovation and go-to-market readiness.
• Marketing Execution & Innovation
  • Lead the development and execution of innovative, insight-driven marketing programs—including advertising, PR, events, and trade show initiatives—that elevate brand desirability and drive engagement.
  • Manage agency partners and internal stakeholders to ensure creative excellence and consistent brand storytelling, while demonstrating hands-on executional acumen and the ability to deliver results without over reliance on external resources.
  • Influence agency and partner outcomes through clear briefs, disciplined project management, and post-launch evaluation.
  • Create sales tools and marketing assets to support customer acquisition, retention, and loyalty.
  • Champion omnichannel engagement, leveraging analytics to optimize performance and ROI.
  • Use analytics and customer insights to measure campaign performance and inform strategic decisions.
• Cross-Functional Collaboration & Field Engagement
  • Own end-to-end commercialization plans that translate insights into measurable revenue growth.
  • Collaborate with Key Opinion Leaders (KOLs) and customers to gather insights, co-create programs, and advance brand advocacy.
  • Lead brand presence at key congresses, symposia, and customer events to strengthen relationships and visibility.
  • Conduct regular field travel to engage directly with customers and sales teams, ensuring strong market understanding and brand alignment.
  • Leverage field and KOL insights to shape competitive differentiation.
• Financial & Operational Excellence
  • Own brand P&L performance and partner with Finance to model pricing scenarios, promotional ROI, and margin optimization. Evaluate product mix and portfolio contribution to ensure sustainable growth.
  • Ali…