Associate Brand Manager

Overview

Alfasigma is a privately held global healthcare company founded over 75 years ago in Italy, where it remains headquartered today in Bologna and Milan. The Group operates in over 100 markets spanning Europe, North and South America, Asia, and Africa. Over three years ago, we embarked on a transformative journey to become a truly global innovative healthcare company. We have experienced remarkable growth, nearly doubled our revenues, expanding geographically, and integrating several key acquisitions.

We have also evolved our portfolio, expanded into rare and specialty segments, and strengthened our pipeline and people’s capabilities. But our journey is far from complete! In fact, this is just the beginning of a bold new chapter in Alfasigma's history. We are committed to advancing innovation and leveraging our deep expertise to provide better health and a better quality of life for patients and consumers worldwide and expand our reach across diverse markets.

Alfasigma USA is the local Nutrition business of the Italian based pharmaceutical company, Alfasigma. Our main goals are to improve the health and quality of life of patients by finding solutions to treat specific patient populations, expand our existing portfolio and bring new products into the US market. We strive to be a strong healthy company in a strong healthy world.

As we continue to grow, we are seeking an Associate Brand Manager! This is a hybrid position with office hours in our Morristown, NJ corporate offices.

Do you have passion to join our global pharmaceutical and consumer products company enriching lives through our relentless drive to deliver better health outcomes to our patients? We are all in it together to make a difference. Be a part of a culture that takes initiative and utilizes your skills and values to drive our collective progress and impact. The Associate Brand Manager (ABM) will play a critical role in shaping brand strategy and performance driving growth, engagement, and market leadership.

Success in this role requires passion, curiosity, collaboration, commercial acumen, and the ability to translate insight into impact while inspiring cross-functional teams to deliver measurable results.

• Brand Strategy Execution & Activation
  • Support the execution of brand strategies across HCP and consumer channels, including field sales force activations, website updates, and paid media initiatives (social, digital, and search).
  • Translate strategic priorities into tactical plans and executional deliverables in partnership with Brand Leads.
• Promotional Asset Development & MLR Coordination
  • Lead the development, routing, and approval of promotional assets in collaboration with advertising agencies, Medical Affairs, Legal, and Regulatory.
  • Manage timelines, revisions, and documentation to ensure compliance and on-time delivery.
• Sales & Field Team Support
  • Serve as a day-to-day liaison between Marketing and Sales, supporting communication of brand initiatives, performance updates, and field needs.
  • Assist with development and maintenance of field-facing tools and resources.
• Performance Tracking & Insights
  • Monitor brand performance metrics across promotional channels and field execution; support identification of trends, risks, and optimization opportunities.
  • Prepare dashboards, summaries, and insights to inform business decision-making.
• Budget, Forecasting & Sample Management
  • Support brand budget tracking and forecasting in partnership with Finance.
  • Manage sample forecasts and inventory in collaboration with Supply Chain; analyze sample utilization and performance.
• Project Management & Cross-Functional Coordination
  • Coordinate cross-functional teams, timelines, and deliverables to ensure initiatives launch on schedule.
  • Maintain project plans and proactively identify and resolve execution risks.
• Strategic Planning Support
  • Contribute to multi-year brand planning efforts, including marketing frameworks, brand positioning, and innovation roadmap development.
  • Conduct competitive assessments, market research, and internal analyses to support long-term strategy

Marketing, Medical Affairs,…