Sales Manager Bilingual

Overview

Powersports of Modesto is seeking an energetic and customer-focused Bilingual Sales Specialist to join our growing team. The ideal candidate is fluent in both English and Spanish, has a passion for powersports, and thrives in a fast-paced sales environment. Prior experience in motorcycle, ATV, or automotive sales is preferred.

This is a customer-facing role focused on delivering exceptional service, helping customers find the right vehicles, and supporting them throughout the sales process—from first contact to final delivery.

• Greet and assist customers on the showroom floor and over the phone
• Build strong relationships with a diverse customer base by clearly communicating in both English and Spanish
• Guide customers through the sales process, vehicle selection, and product features
• Follow up with leads and maintain a strong pipeline using CRM tools
• Coordinate with F&I and sales managers to finalize deals
• Meet or exceed monthly sales targets and customer satisfaction goals
• Stay informed on current promotions, inventory, and product knowledge
• Ensure a clean, organized, and high-energy showroom environment

• Bilingual in English and Spanish (required)
• Sales experience in powersports or automotive industry preferred
• Excellent communication and interpersonal skills
• Goal-oriented, team player with a positive attitude
• Strong time management and follow-up abilities
• Familiarity with Lightspeed DMS or similar CRM platforms is a plus
• Must have a valid driver’s license and motorcycle endorsement (or willingness to obtain one)

Pay: $16.50/hr plus commission

• 401(k)
• Dental insurance
• Employee discounts
• Health insurance
• Paid time off
• Vision insurance
• Opportunity for advancement
• Competitive base pay + commission and bonus opportunities
• Health, dental, and vision insurance
• Paid time off and holiday pay
• Employee discounts on parts, gear, and vehicles