Coordinator, Social Media & Digital Marketing

Posting Details

Position Information

Position Number: 008688

Position Title:

Coordinator, Social Media & Digital Marketing - 008688

Division:
Marketing and Communications

Department: 100200 - Marketing and Communications

Minimum Qualifications:

Bachelor's degree in marketing, public relations, or a directly related field from an accredited institution accepted by the University of South Alabama and two years of related experience in communications, marketing, and social media. An equivalent combination of education or experience may be considered.

Preferred qualifications will be considered as part of the application review.

The University of South Alabama's Marketing and Communications department is seeking to hire a Coordinator, Social Media & Digital Marketing. Interested candidates should apply to be considered.

• Builds and enhances the University of South Alabama's (USA) social media presence and audience in accordance with best practices and in alignment with USA's strategic marketing goals.
• Plans, manages, and coordinates social media activities to include creating, scheduling, monitoring posts and updates, and engaging with and responding to social media audiences on platforms including Instagram, Facebook, X and Linked In.
• Manages elements of social media marketing campaigns from creative concepts through production to final execution, to include photography and videography, that help the University, campus divisions, and departments meet their goals.
• Analyzes, reviews, and reports on effectiveness of campaigns in an effort to maximize results.
• Provides feedback and insights gained from social media monitoring and data analysis to evolve communications and marketing strategies.
• Monitors social media channels to analyze and respond to discussion about the University.
• Coordinates with social media managers to share best practices and offer feedback.
• Collaborates with the Office of Admissions and other University units on campaigns to reach prospective students through paid and organic social media.
• Regular and prompt attendance.
• Ability to work schedule as defined and additional hours as required.
• Related duties as required.

Posting Information

Number of Vacancies: 1

Position End Date: (if temporary)

Job Open Date: 01/15/2026

Job Close Date:
Open Until Filled

Work Hours:

8:00 a.m.

- 5:00 p.m., Monday - Friday

Job Location:

Main Campus

Employment Type:

Full Time (Regular or Temporary)

Required fields are indicated with an asterisk (*).

The University of South Alabama is an Equal Opportunity Employer and does not discriminate on the basis of race, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, religion, age, genetic information, disability, protected veteran status or any other applicable legally protected basis. If you feel you have been discriminated against, please notify the Equal Employment Opportunity Investigator or the Associate Vice President, Finance and Administration/CHRO.