Digital Analyst

Position Description

CGI is seeking a Digital Analyst to provide actionable insights that drive digital marketing performance and customer engagement. This role involves analyzing data across multiple digital channels, identifying trends, and recommending strategies to optimize campaigns and improve ROI.

In addition to maintaining strong website reporting, this role requires flexibility to handle ad hoc reporting requests and extensive analytics experience beyond website and digital marketing.

The ideal candidate will have big data knowledge and the ability to support various reporting needs across the organization.

This role can be performed at the CGI office in Atlanta, GA or Charlotte, NC. A hybrid working model is acceptable.

Data Analysis & Reporting

• Collect, analyze, and interpret data from web analytics tools (e.g., Google Analytics, Adobe Analytics), social media, and paid media platforms.
• Develop dashboards, reports, and presentations to communicate insights to stakeholders.
• Track and measure KPIs such as conversion rates, engagement metrics, and campaign performance.
• Manage ad hoc reporting requests.
• Leverage big data tools and techniques to support advanced analytics initiatives beyond traditional digital metrics.

Optimization & Strategy

• Identify opportunities to improve website performance, user experience, and digital marketing effectiveness.
• Provide recommendations for SEO, SEM, and content optimization based on data insights.
• Support A/B testing and personalization initiatives to enhance user engagement.
• Collaboration:
  
  work closely with marketing, UX, and development teams to align analytics with business objectives.
• Assist in defining measurement frameworks for new campaigns and digital initiatives.
• Serve as flexible analytics resource, ensuring timely delivery of various reporting needs.

Compliance & Data Integrity

• Ensure data accuracy and compliance with privacy regulations (GDPR, CCPA).
• Maintain proper tagging and tracking across digital properties.

• 3+ years of experience in digital analytics or marketing analytics.
• Proficiency in Google Analytics, Google Tag Manager, and data visualization tools (e.g., Tableau, Power BI).
• Strong understanding of SEO, SEM, and digital marketing channels.
• Experience with data analysis using Excel, SQL, or Python (preferred).
• Knowledge of conversion rate optimization and UX principles.

CGI is required by law in some jurisdictions to include a reasonable estimate of the compensation range for this role. The current range for this role in the U.S. is $62,900.00 - $.

CGI anticipates accepting applications for this position through March 30, 2026.

• Competitive compensation
• Comprehensive insurance options
• Matching contributions through the 401(k) plan and the share purchase plan
• Paid time off for vacation, holidays, and sick time
• Paid parental leave
• Learning opportunities and tuition assistance
• Wellness and Well-being programs

Together, as owners, let’s turn meaningful insights into action.

Life at CGI is rooted in ownership, teamwork, respect and belonging. Here, you’ll reach your full potential because…

You are invited to be an owner from day 1 as we work together to bring our Dream to life. That’s why we call ourselves CGI Partners rather than employees. We benefit from our collective success and actively shape our company’s strategy and direction.

Your work creates value. You’ll develop innovative solutions and build relationships with teammates and clients while accessing global capabilities to scale your ideas, embrace new opportunities, and benefit from expansive industry and technology expertise.

You’ll shape your career by joining a company built to grow and last. You’ll be supported by leaders who care about your health and well-being and provide you with opportunities to deepen your skills and broaden your horizons.

Come join our team—one of the largest IT and business consulting services firms in the world.

Qualified applicants will receive consideration for employment without regard to…