Creative Producer; Paid Social Ads

Whitetail Hill specializes in helping landowners improve hunting on their property. We sell food plot seed, beneficial trees for wildlife, and other hunting related products. We have a strong presence on social media so have a look there if you'd like a more detailed view of our products and services.

We are seeking a talented Creative Producer to join our team at Whitetail Hill. This role will be responsible for producing high-performing ad creatives for Meta, Tik Tok, and organic social. Focused on rapid creative testing, short-form video production, and iteration of winning ad concepts. Subject matter you will be working with will include habitat improvements like food plotting and tree planting, general hunting/conservation, and operational content showcasing what we do here at Whitetail Hill.

• Produce high-performing creative assets for paid social advertising (primarily Meta / Facebook & Instagram).
• Develop and execute new ad concepts designed to improve click-through rate, conversion rate, and overall ad performance.
• Film and edit short-form video content for ads, including product demonstrations, storytelling ads, testimonial-style ads, and educational content.
• Create variations of existing ad creatives to test new angles.
• Work closely with the marketing team to launch and test new creative concepts on a regular basis.
• Repurpose high-performing ad creatives into additional formats and variations for ongoing testing.
• Assist with creation of organic social media content including reels, short videos, and product-focused posts.
• Collaborate with the marketing team to identify winning creative concepts and scale them across campaigns.
• Maintain a consistent pipeline of new ad creatives to ensure ongoing testing and performance improvement.
• Stay up to date on trends in paid social advertising, short-form video content, and direct response creative strategies.
• Assist with content capture during product launches, farm/orchard footage, customer experiences, and trade shows when relevant.

• 3+ years of experience creating video or graphic content for social media, paid advertising, or ecommerce brands.
• Strong video editing skills using tools such as Cap Cut, Adobe Premiere, Final Cut, or similar editing software
  .
• Experience creating short-form video content for platforms like Instagram Reels, Tik Tok, Facebook, or You Tube Shorts.
• Ability to produce high volumes of content quickly while maintaining strong storytelling and visual quality.
• Strong understanding of direct-response style advertising and how creative impacts ad performance.
• Ability to film content using a smartphone or camera and turn raw footage into engaging marketing content.
  
  Comfortable creating content for paid social ads
  , including product demonstrations, storytelling ads, testimonial-style ads, and educational content.
• Strong organizational skills for managing and maintaining a library of creative assets.
• Ability to take creative direction while also contributing new ideas for ad concepts and content.
• Self-motivated and comfortable working in a fast-paced, results-driven marketing environment.

• Experience creating paid social ad creatives for Meta (Facebook/Instagram) or Tik Tok ads.
• Familiarity with performance marketing concepts such as hooks, scroll-stopping content, and call-to-action optimization.
• Basic graphic design skills using tools such as Photoshop, Canva, or Illustrator
  .
• Experience working with ecommerce or direct-to-consumer brands
  .
• Ability to analyze ad performance and iterate on creative concepts based on results.
• Experience capturing product footage, lifestyle footage, or outdoor content.
• Interest in hunting, wildlife habitat, farming, or outdoor land management (very helpful but not required).

If you love the outdoors and creating quality content this is the place for you. Apply today and join the team here at Whitetail Hill!

Interested in applying? Please be sure to fully answer all the screening questions below, without those your application won't be reviewed.