Regional Sales Director

Base Pay Range

$/yr - $/yr

Commission

Direct message the job poster from Genuine Search Group

We are seeking a high-performing, individual-contributor Sales Director to lead revenue growth within the Multifamily real estate sector across Southern California. This role is ideal for a strategic, relationship-driven seller who thrives in a hands-on capacity and has deep experience selling into owners, operators, and property management firms.

The Sales Director will own the full sales cycle—from prospecting and relationship development through negotiation and close—while serving as a trusted advisor to Multifamily decision-makers.

This is a role that offers a base salary ($110K–$120K) + uncapped commission (on-target earnings north of $200K)

• Own and execute the go-to-market strategy for Multifamily clients across Southern California
• Develop and manage a robust pipeline of new business opportunities with Multifamily owners, operators, and property management companies
• Build and maintain senior-level relationships with key decision-makers, including Asset Managers, Directors of Operations, Regional Property Managers, and C-suite stakeholders
• Lead complex, consultative sales cycles, including discovery, solution positioning, pricing, negotiation, and contract execution
• Consistently meet or exceed individual revenue targets and activity metrics
• Track sales activity, pipeline, and forecasts accurately within CRM tools
• Represent the company at industry events, conferences, and networking opportunities within the Multifamily real estate community
• Partner cross-functionally with internal teams (marketing, operations, customer success) to ensure a seamless client experience and strong retention
• Stay informed on Southern California Multifamily market trends, competitive landscape, and client needs

• 7+ years of direct sales experience, with a strong preference for selling into Multifamily real estate, commercial real estate, or property management organizations
• Proven success as an individual contributor closing mid-market to enterprise-level deals
• Established network within the Southern California Multifamily real estate market strongly preferred
• Demonstrated ability to manage long, consultative sales cycles and influence multiple stakeholders
• Strong business acumen with the ability to align solutions to operational and financial objectives
• Excellent communication, presentation, and negotiation skills
• Highly self-motivated, disciplined, and comfortable operating autonomously
• Experience using CRM platforms (Salesforce or similar)

• Based in Southern California (Los Angeles, Orange County, or San Diego preferred)
• Willingness to travel locally for client meetings, site visits, and industry events

Mid-Senior level

Full-time

• Medical insurance
• Vision insurance
• 401(k)