PCP/Endo Business Specialist - Columbia, MO
Listed on 2025-11-27
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Sales
Healthcare / Medical Sales -
Healthcare
Healthcare / Medical Sales
Overview
The PCP/Endo Business Specialist is responsible for developing and implementing a plan for maximizing net sales of BIPI and co‑promoted diabetes products that aligns with direction from BIPI commercial leadership and with BIPI guidelines, policies, and directives. The specialist conducts business with key targeted healthcare providers and community hospitals, and may have additional responsibilities in teaching hospitals, federal and military hospitals, managed health care facilities, group purchasing organizations, integrated delivery networks, etc.
As an employee of Boehringer Ingelheim, you will actively contribute to the discovery, development and delivery of our products to patients and customers. Our global presence provides opportunities for international collaboration, visibility, and direct contribution to the company's success. We support employees in fostering a healthy working environment, meaningful work, mobility, networking, and work‑life balance. Our compensation and benefits reflect Boehringer Ingelheim's high regard for our people.
Duties & Responsibilities- Utilize product knowledge and demonstrated selling skills to influence targeted health care professionals to support the use of BIPI‑promoted diabetes products. Execute brand strategies to ensure company sales and marketing messages are delivered appropriately to customers. Establish and maintain effective communication, cooperation and coordination with co‑promotion partners and BIPI employees.
- Complete pre‑call plans to meet key stakeholder needs. Build discussion around customer needs and opportunities. Foster customer network development and communication. Provide accurate and timely follow‑up discussions with customers. Foster ongoing trust with customers as relationships develop. Use appropriate BIPI Sales Training techniques to facilitate the customer decision‑making process. Coordinate engagement of healthcare providers through a range of personal and non‑personal channels, according to customer preferences.
- Identify top plans for customers. Engage customers in comprehensive discussions on the payer environment, co‑pays, and formulary access. Work with Managed Care Area Managers to generate and sustain support for products on MCO formularies. Develop and influence an extended team to pull‑through MCO decisions. Deliver on the "continuation of care" model, including discharge protocol, treatment algorithms, disease management, etc.
- Analyze qualitative and quantitative territory information to optimize territory business plan and customer calls. Monitor local market conditions for changes that impact business. Develop plans to optimize allocation of key resources, including samples, co‑pay cards, funds for speaker programs, and funds for in‑office meals. Adjust implementation plans regularly (speaker management, advocate development, etc.). Leverage opportunities that meet both territory and brand tactics.
Utilize supporting analysis tools to plan activity, report and monitor resource utilization, and maintain account and customer records. Complete all administrative responsibilities as directed by management. Successfully complete all Sales Training requirements. - Identify thought leaders, innovators and advocates to support BIPI products. Work with trained speakers for diabetes topics and products. Provide feedback and follow‑up to speakers and attendees. Initiate contacts and network‑building among advocates and customer groups. Develop plans to cultivate speakers and thought leaders. Manage programs and budgets to stay within standards.
- Work effectively with all customer‑facing roles (e.g., Account teams, Medical teams) in a given geography to meet customer needs and deliver net sales objectives. Demonstrate strong collaboration and communication as customers evolve and account ownership transitions from traditional to account based.
- Perform all company business in accordance with all regulations (e.g., EEO, FDA, DEA, OSHA, PDMA, EPA, PhRMA, etc.) and company policy and procedures. Report violations immediately to management. Demonstrate high ethical and professional standards with all business contacts to…
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