Summer Digital Games Marketing Intern
Listed on 2026-03-15
-
Marketing / Advertising / PR
Marketing Communications -
Entertainment & Gaming
Location: California
Overview
Summer 2026 Digital Games Marketing Intern
Hasbro | Posted Mar 12
California
• Full-time
Hybrid schedule: three days per week in the office (Tuesday–Thursday) in Burbank, CA.
At Hasbro, our mission is to entertain and connect generations of fans through storytelling and play. The Digital Games Marketing team leads global campaign strategy and execution for our upcoming video game titles, including EXODUS and WARLOCK. This internship offers hands-on experience bringing major game releases to market while supporting campaign initiatives and contributing to creative discussions.
Internship Experience
Hasbro’s Summer Internship Program provides a behind-the-scenes look at how a global play and entertainment company operates, with opportunities to make an impact. Interns are embedded on their teams, own meaningful projects, and participate in professional development, networking, and leadership activities.
What You Will Do as a Digital Games Marketing Intern
- Report to and support the Brand Marketing team to gain exposure to global campaign planning and launch processes
- Lead a defined, community-focused project from planning through execution and recap, with guidance from the team
- Assist in developing campaign materials including marketing briefs, presentations, timelines, and post-campaign recaps
- Provide thoughtful feedback on creative assets, partnerships, and marketing activations during internal reviews
- Participate in internal creative and campaign reviews, contributing feedback on assets, partnerships, and activations
- Support the Social Media team, including copywriting, content planning, community monitoring, and trend research
- Maintain shared trackers and planning tools to keep campaign work organized and on schedule
What You Will Bring (Required Qualifications/skills/competencies)
- Currently pursuing an undergraduate degree in Marketing, Communications, Business, Entertainment, or a related field
- Interest in video games, entertainment marketing, or interactive storytelling
- Ability to manage multiple assignments in a fast-paced environment
Nice to Have
- Exposure to video game marketing or entertainment launches through coursework, projects, or internships
- Deep understanding of online communities and social platforms, including Discord, Reddit, Tik Tok, and You Tube
- Experience supporting social media, influencer, or digital marketing initiatives
- Familiarity with Wizards of the Coast brands, including Dungeons & Dragons
By the end of the program, interns gain tangible accomplishments and exposure to what a full-time, entry-level role at Hasbro could look like.
Program Details
- Interview Timeline:
March – April - Summer Internship Program Dates:
- Start:
Early June (target June
8) - End:
Late August (target August 21)
- Start:
- Commitment:
Full-time (40 hours/week) - Compensation:
Rates vary by year in school, degree program, and location; final rates communicated during offer process - Location:
Hasbro's Burbank, CA office; hybrid schedule (onsite Tue, Wed, Thu)
Equal Opportunity Statement
Hasbro is an Equal Opportunity / Affirmative Action Employer. We are committed to equality of opportunity in all aspects of employment and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status. Reasonable accommodations are provided for applicants and employees with disabilities; contact your recruiter or coordinator if assistance is needed.
Compensation Note
The hourly rate for this position is $30.00 to $40.00, with hiring range varying based on experience, skills, location, and market conditions. Employees may be eligible for annual and long-term incentives as part of the compensation package.
Job code: EX-5E06E42A
• Job type:
Full-time
•
Location:
California
•
About the company:
Hasbro
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