Vice President, and Partner Marketing
Listed on 2026-02-07
-
Marketing / Advertising / PR
Marketing Strategy, Marketing Manager -
Management
Location: California
Overview
Job Requisition # 25WD94414
We are seeking a highly accomplished Vice President of Growth & Partner Marketing to lead the strategy, execution, and performance of our enterprise account-based marketing, field/geo marketing, and partner marketing motions.
This senior leader will play a critical role in driving pipeline, accelerating deals, expanding existing accounts, and amplifying the reach of our partner ecosystem.
This role requires a strong operator with a track record of transforming growth engines, building high-performing teams, and partnering closely with Sales, Product, and Global Marketing to create integrated, high-impact programs. The ideal candidate has led ABM at scale, built world-class partner marketing organizations, and knows how to create—and measure—repeatable, revenue-producing motions.
ResponsibilitiesStrategic Leadership & Vision
- Set the vision and multi-year strategy for enterprise ABM
, field marketing
, and partner marketing functions to drive pipeline, revenue, and account expansion. - Build a scalable, integrated growth engine aligned to business priorities, target segments, and go-to-market motions.
- Partner with Sales and Industry teams to drive shared pipeline accountability and integrated execution.
- Serve as a key member of the marketing leadership team, contributing to overall GTM, planning, budgeting, and transformation initiatives.
Enterprise Account-Based Marketing (ABM)
- Lead teams that drive strategy and execution of 1:1 and 1:few ABM programs for top enterprise and strategic accounts.
- Develop clear account plans in partnership with Sales; orchestrate personalized, multi-channel programs that drive engagement and accelerate deal cycles.
- Drive innovation around account insight generation, personalization, and multi-threading.
Field & Geo Marketing
- Lead teams that design and execute high-impact field and regional marketing programs that fuel pipeline and deepen local relationships.
- Develop geo-specific strategies tailored to regional market dynamics, customer needs, and partner landscapes.
- Oversee regional events, executive programs, industry activations, and sales-aligned initiatives.
- Implement consistent operational rigor across global markets, including forecasting, quarterly planning, and metrics.
Partner & Ecosystem Marketing
- Build and elevate a world-class partner marketing program across channel partners.
- Strengthen co-marketing, co-selling, and marketplace motions to expand reach and accelerate partner-influenced revenue.
- Establish scalable frameworks for partner content, campaigns, demand programs, and partner-led events.
People Leadership & Team Development
- Lead, mentor, and scale a distributed, high-performing team of ABM, field, and partner marketing leaders.
- Foster a culture of accountability, collaboration, innovation, and continuous improvement.
- Attract senior-level talent and invest in team development to build deep functional expertise.
- Drive operational excellence through clear processes, playbooks, and cross-functional alignment.
Measurement & Analytics
- Establish a rigorous performance management framework centered on pipeline, revenue influence, account engagement, partner impact, and ROI.
- Collaborate closely with Marketing Analytics to ensure data integrity, closed-loop reporting, and actionable insights.
- Present performance results and strategic recommendations to executive leadership.
Qualifications
- 15+ years of progressive experience in B2B enterprise marketing, with significant leadership experience in ABM, field, and/or partner marketing.
- Demonstrated success scaling ABM programs (1:1 and 1:few) for complex enterprise sales cycles.
- Proven track record building field and/or geo-based marketing organizations that generate measurable pipeline impact.
- Extensive experience developing and managing high-leverage partner marketing programs across alliances, channel, and tech partners.
- Strong executive presence with the ability to influence senior sales, product, and partner leaders.
- Highly analytical, metrics-driven mindset with experience owning pipeline and revenue KPIs.
- Operates with a high sense of ownership; thrives in dynamic, high-growth, highly cross-functional…
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