ACS Data Analytics Product Marketing Manager Job California Missouri USA,Marketing / Advertising / PR

Position: ACS Data Analytics Applications Product Marketing Manager
Location: California

Job Description:

We are seeking a dynamic and strategic Product Marketing Manager to join our team and lead the marketing efforts for our AI Data Analytics application products. This role requires a blend of technical understanding, marketing expertise, and strategic vision to drive the adoption and growth of our AI solutions. The ideal candidate will have a deep understanding of AI technologies and Semiconductor Customer Needs, combined with a proven track record in product marketing.

Your primary responsibilities will encompass a broad range of activities, including but not limited to:

Define the application requirements along with industry trends.

Collaborate with ACS strategic partners to launch market-ready applications.

Support Global Account Managers in ACS Solution penetration strategy.

Responsibilities include:

Product definition: Own the product marketing 4

Ps including Go-to-Market Strategy, Product Structure, setting Product code in ERP, Product Definition including MRD, working with technical marketing to define roadmap, Pricing and Value assessment, and product marketing Promotion Plan.

Market Analysis & Strategy: Conduct market research to identify trends, Total Addressable Market (TAM), pricing models, customer ROI, and competitive landscape. Develop and execute comprehensive marketing strategies to position ACS Solutions effectively.

Product Positioning: Define and communicate the unique value propositions of ACS Solutions. Craft compelling messaging and positioning statements that resonate with target audiences.

Go-to-Market Planning: Work with BU and BDs for revenue planning and value penetration. Develop and implement go-to-market plans for new product launches and updates. Coordinate cross-functional teams to ensure successful product launches and market penetration.

Content Creation: Create and manage marketing content, including product collateral, case studies, and target customer event presentations. Ensure all content aligns with marketing objectives.

Sales Enablement: Provide the sales team with tools and training to effectively sell ACS Solutions. Develop sales kits, product demos, and conduct training sessions.

Customer Engagement: Work closely with customers to align on roadmap strategy, identify valid use cases, and develop success stories. Use insights to refine marketing strategies and product offerings.

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