Digital Marketing Executive

• Assist the team in the execution of the overall digital marketing strategy

• Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)

• Manage and maintain the company’s owned media including websites, and email/CRM software

• Prepare online newsletters and promotional emails and organize their distribution through various channels

• Manage the creation of relevant and engaging digital content for publishing onto various digital platforms

• Manage social media marketing campaigns and promotion

• Manage digital advertising campaigns

• Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
• Analyze digital marketing analytics reports and share insights with the team to develop optimization plans

• Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

• Submit reports in a timely manner