Sr. Growth Manager

TL;

DR – We’ll know you’re the one if…

You own growth outcomes, not just channels. You think in MER, CAC, LTV, and contribution margin, and you know how to translate data into decisive action across acquisition, creative, funnels, and retention. You can scale what’s working, fix what’s broken, and build systems that make growth predictable. If our growth engine is disciplined, our unit economics are improving, and leadership has clear visibility into what’s driving results, you’re doing your job.

Mars Men is in a high-growth phase with a strong brand foundation and an aggressive roadmap. Growth is a core company priority, and this role owns the engine that powers it.

As Sr. Growth Manager, you will be responsible for supporting and creating the end-to-end growth strategy and performance, with paid media as the primary lever and expanding ownership across creative strategy, funnel optimization, experimentation, and retention. You’ll partner closely with Creative, Retention, and Leadership to set direction, prioritize initiatives, and ensure growth is scalable, efficient, and repeatable.

This role is ideal for a senior growth operator who wants real ownership, clear accountability, and the opportunity to build a best-in-class growth system at a rapidly scaling DTC brand.

• Own company-wide growth performance across acquisition, funnel efficiency, and retention, with accountability for MER, CAC, LTV, and profitable scale
• Set growth strategy and budget allocation across paid media, creative testing, landing pages, and lifecycle initiatives
• Lead and scale paid media across Meta, Google, You Tube, and emerging channels, ensuring disciplined execution and strong unit economics
• Develop and maintain structured experimentation roadmaps across creative, audiences, offers, landing pages, and funnels
• Partner closely with Creative to define testing priorities, brief high-performing concepts, and guide content direction with data-backed insights
• Identify and prioritize non-paid growth levers including CRO, on-site optimization, offers, and post-purchase improvements
• Monitor performance trends, proactively diagnose issues, and make fast, informed tradeoff decisions
• Own growth reporting, dashboards, and weekly growth reviews, clearly communicating insights and recommendations to leadership
• Build the foundations of a scalable growth engine, including processes, documentation, and performance standards

• 5 to 8 years of growth or performance marketing experience in high-growth DTC environments
• Proven experience owning and scaling growth with accountability for MER, CAC, and unit economics
• Deep expertise in paid media across Meta and Google, with experience managing significant budgets
• Strong understanding of attribution, full-funnel performance, and lifecycle dynamics
• Experience partnering with Creative and Retention teams to drive performance outcomes
• Highly analytical, with the ability to turn complex data into clear decisions
• Clear, structured communicator comfortable presenting to leadership
• Comfortable working independently and cross-functionally in a fast-paced remote team

• Competitive Compensation – We offer a strong salary and benefits package, tailored to attract top talent
• Remote Work Environment – Our team is fully remote
• Autonomy & Ownership – You’ll have real authority to build systems and drive impact
• Time Off – 15 PTO days per year (prorated), 9 company holidays, plus your birthday off
• Parental Leave – Generous parental leave for growing families
• Health Benefits – 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents
• 401(k) – Company-sponsored plan with a 2% match through Guideline (elective participation)
• Growth & Development – Ongoing learning and development opportunities
• $200 Annual Superpower Membership

Mars Men is one of the fastest-growing men’s health brands in the country, on a mission to help men feel stronger, sharper, and more confident every day. We’re not just building a supplement company; we’re building a movement around men’s wellness and longevity.

You’ll be joining a small, high-performing team that moves fast, thinks big, and takes pride in ownership. Every idea gets heard, every project moves quickly, and every person has direct impact on the growth of the business. If you want to help shape the future of a brand that’s changing how men take care of themselves, you’ll love it here.