Senior Product Marketing Manager
Listed on 2026-01-16
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Business
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Marketing / Advertising / PR
Marketing Strategy, Digital Marketing
Senior Product Marketing Manager
Join BILL to shape strategy and drive execution across the full go‑to‑market (GTM) lifecycle.
About BILLBILL builds high‑performing teams and fosters inclusion and diverse perspectives. We are committed to a transparent, inclusive hiring process and value purpose, drive, and curiosity.
Key Responsibilities- Drive go‑to‑market (GTM) strategies that deliver on business goals by solving customer problems and translating insights into executable plans.
- Rapidly develop deep product expertise and understanding of customer workflows, partnering with Product to influence roadmap and feature development.
- Serve as a customer champion, turning insights about needs, journeys, and segments into messaging and programs that resonate.
- Lead audience segmentation, positioning, and messaging, creating compelling product narratives that guide all GTM efforts.
- Own GTM leadership, aligning cross‑functional stakeholders, securing resources, and supporting effective launches.
- Manage end‑to‑end projects, ensuring alignment and execution across highly matrixed teams.
- Partner with Sales to deliver enablement content, tools, and processes that drive adoption, address competition, and support new capabilities.
- 8+ years of professional experience in Product Marketing, including senior level.
- Proven experience in B2B SaaS and/or fintech.
- Track record of successful product and feature launches, including developing positioning, messaging, and GTM strategy.
- Experience conducting market research, competitive analysis, and customer segmentation, translating findings into actionable strategies.
- Strong strategic and analytical mindset.
- Demonstrated ability to work cross‑functionally and influence without direct authority.
- Strong written and verbal communication skills, including developing sales enablement tools and presenting to leadership.
- Experience managing complex projects end‑to‑end in a highly matrixed environment.
- Direct experience in payments or enterprise segment marketing.
- Ability to navigate ambiguity and adapt strategies in dynamic environments.
- Self‑starter mindset with the ability to operate independently and proactively.
- Skilled in storytelling and presentation, engaging internal and external audiences.
- Collaborative working style, with proven ability to build alignment across Product, Sales, and Marketing.
This hybrid role requires in‑office work (Mon, Tues, Thurs) at the San Jose, CA or Draper, UT office. Candidates must be U.S. work‑authorized, have no current or future sponsorship needs, and live within 45 miles of one of these locations or be willing to relocate by the start date. Fully remote work is not available.
Compensation and BenefitsSalary ranges:
San Jose, CA $140,800–$176,000 USD;
Draper, UT $119,700–$149,700 USD. Eligible for bonus and equity plans. Benefits include medical, dental, vision, life and disability insurance, 401(k) retirement plan, flexible spending & health savings account, paid holidays, paid time off, and other company benefits.
- 100% paid employee health, dental, and vision plans.
- HSA & FSA accounts.
- Life insurance, long & short‑term disability coverage.
- Employee Assistance Program (EAP).
- 11+ observed holidays and wellness days and flexible time off.
- Employee Stock Purchase Program with employee discounts.
- Wellness & fitness initiatives.
- Employee recognition and referral programs.
BILL is an Equal Opportunity Employer. We believe our best ideas come from the unique stories, perspectives, and experiences of our team members. We welcome people of all backgrounds, abilities, and identities to bring their authentic selves and contribute to our culture. We are committed to a transparent, inclusive hiring process. If you need accommodations at any stage, please contact interv
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