Senior Product Manager MDS

Position: Senior Product Manager MDS (14-16 month contract)
Overview  the makers of possible BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of Med Tech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description Summary  

Job Description We are the makers of possible BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of Med Tech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a  maker of possible  with us.
In this  14-16 month contract role based in our offices in Mississauga, ON, the Senior Product Manager, MDS, will lead the national marketing strategy for the designated Worldwide platform within the Medication Delivery Solutions (MDS) business.  Reporting to the Marketing Director, MDS, the position contributes directly to the development and execution of the MDS Canada strategy for the assigned product portfolio.
Responsibilities include advancing product positioning, strengthening market presence, and developing comprehensive strategic marketing plans that align with sales priorities to accelerate growth and expand MDS Canada’s footprint across key platforms.
The role also plays a critical part in preparing the Canadian market—and the BD MDS commercial organization—for upcoming product introductions, ensuring successful launches supported by robust programs, tools, and services.

Job Responsibilities   Manage all aspects of product portfolio including market development activities as required
Develop and maintain expert market knowledge in terms of quantitative and qualitative market data
Analyze, interpret and report market data and trends to assist with the deployment of specific actions to maximize business opportunities and minimize potential threats
Assist with the development of annual business plans and long-term strategic plans
Organize and co-ordinate product launches including market evaluation, commercialization plans and market roll-out
Assist with the development and implementation of marketing programs across all elements of the communications mix
Provide timely data, information and support to the sales team, enabling competitive advantages to be realized on a regional basis
Align with the World Wide platform to forecast and build a national strategy for Canada
Implement sales training to improve product positioning and brand
Support and participate in sales planning, opportunity management and customer engagements
Support and participate in GPO planning, RFPs and unique market demands
Work with other Business Units on joint value offers
Actively participate with internal groups on the development of KOLs and Advocacy strategies
Extend BD s presence in pharmacy focused on improving safety for staff and patients
Manage three direct reports, including all aspects of people leadership such as goal setting, performance management, coaching, development planning, and fostering a high-performing team culture.
Education And Experience Required   University degree required with 2 to 5 years experience in a product manager or marketing role in the healthcare industry (such as Medical Device, etc.).
Knowledge and experience of the Canadian Healthcare System and regulatory environment.
Experience in identifying market opportunities, conducting market segmentation, executing targeted marketing initiatives, and performing competitive analysis.
Additional experience includes forecasting, P&L management, and the development and execution of marketing campaigns.
Skills And…