Area Sales Manager - AB and BC territory

Position: Area Sales Manager - AB and BC territory.
Our client is a global leader in document management and business solutions, recognized for a philosophy rooted in ethical business practices and innovation. We are seeking an Area Sales Manager to oversee the Western Canadian territory (BC, AB, SK). This is a strategic role focused on managing a robust network of authorized dealers and Value-Added Resellers (VARs) while identifying long-term opportunities for new partner acquisition.

Advantages
Autonomy:
Manage your territory as your own business with direct support from national leadership.
Stability:
Join a "Great Place to Work" certified organization with a deeply supportive culture.
Total Rewards:
Competitive base salary, uncapped commission potential, car allowance, and comprehensive benefits.
Growth:
Opportunity to influence industry change and sell a diverse portfolio of hardware, software, and professional services.

Responsibilities
Manage and grow business relationships with existing authorized distributors and IT resellers (75% of role).
Strategically recruit and onboard new dealers and VARs to expand market share (25% of role).
Act as a business consultant to partner principals, discussing ROI and market trends to drive strategic alignment.
Provide hands-on sales training, mentoring, and field support to partner sales teams.
Analyze sales data to develop partner-specific strategic plans.
Manage the full product lifecycle, from hardware (MFPs/Printers) to software integration and workflow automation.

Qualifications

Experience:

Minimum 5 years of B2B sales experience, preferably within the office equipment or document solutions industry.
Channel Expertise:
Proven track record in indirect sales (dealers, VARs, or resellers) is highly preferred.
Consultative

Skills:

Ability to present complex business cases to C-suite and business owners.
Mobility:
Valid driver’s license and willingness to travel 50% within the assigned territory.
Technical Proficiency:
Strong skills in Microsoft Office (Excel/PowerPoint) and CRM tools.

Summary
This is a high-impact role for a strategic sales professional who excels at relationship management and business consulting. Based in Western Canada, you will drive growth for a world-class manufacturer through a dedicated partner channel. Salary: $85,000 base + OTE of $120,000 - $150,000.

Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming;
Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.

Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to  to ensure their ability to fully participate in the interview process.