Affiliate Manager

Published:
Nov 13, 2024 - The Affiliate Manager drives revenue growth by building and managing partnerships with key brands, implementing affiliate strategies, and overseeing commission performance to meet targeted KPIs. This position executes strategic brand campaigns across multiple digital channels, collaborating with cross-functional teams to ensure a seamless experience and optimal campaign performance. Continuously, this role refines internal processes and maintains strong relationships with stakeholders, providing insights and recommendations to enhance digital product engagement.

• Affiliate Relationship Management:
  Onboard, maintain, and drive growth in key Affiliate Relationships through tactical use of offers, and creative and messaging optimization in collaboration with the wider Performance Marketing team.
• Market Research and Recruitment:
  Continually keep a finger on the pulse of the Affiliate market and aim to identify and recruit suitable new affiliate partners to fit growth goals.
• Compliance Monitoring:
  Regularly monitor affiliate partner practices to ensure regulatory and contractual compliance (including vendor registration vetting and set-up process).
• Creative Briefing:
  Create design briefs that are aligned with brand strategies and performance goals for use in campaigns.
• Affiliate Performance Analysis:
  Continuously analyze Affiliate performance to ensure terms of an agreement are providing optimal value for the business.
• Financial Management:
  Responsible for invoicing, payments, and financial reconciliations.
• Reporting and Insights:
  Work alongside Analysts, Insights, and Operations functions to deliver month-end reports and performance summaries for the wider business.
• Supplier Relationship Management:
  Act as a key contact for Affiliate Platform Supplier (Income Access), ensuring process improvements and the implementation of new features.
• Relationship Building and Optimization:
  Building relationships and maximizing performance from existing affiliates.
• Negotiation and Deal Making:
  Negotiation of deals, promotions, and incentives with affiliates to increase commercial effectiveness and deliver against acquisition targets.
• Innovation and Deal Development:
  Constantly look to further develop existing affiliate deals by innovation and new commercial structure, working with low-performing affiliates to increase performance and supporting key affiliates to further increase acquisition.
• Marketing Research and Development:
  Research and development of new marketing methods and promotions.
• Revenue Growth through Affiliate
  
  Collaboration:
  
  Identify key affiliates and work closely with them to build relationships, generate further exposure, and increase revenue.
• Brand Partnership Management:
  Generating income from brand partnerships.
• Affiliate Strategy Development:
  Supporting the development and delivery of the affiliate strategy.
• Brand Onboarding:
  Identifying, qualifying and onboarding new brands to the TOTUM platform.
• Performance Monitoring:
  Monitoring commission and sales performance, and taking actions to improve performance across agreed KPIs.
• Campaign Planning and Execution:
  Planning and executing brand campaigns across web, mobile app, email and social channels.
• Cross-Department
  
  Collaboration:
  
  Working closely with other departments to help deliver best in class campaigns and a frictionless experience for brand partners.
• Process Improvement:
  Contributing to the ongoing development and improvement of internal processes and systems.
• Results Presentation:
  Presenting results and recommendations internally and externally.
• Team Assistance:
  Assisting other members of One Voice Digital departments.
• Additional Duties:
  Undertaking any other reasonable duties or projects assigned by Line Manager.
• Affiliate Recruitment:
  Develop the Company’s business through the recruitment of new affiliates.
• Brand Strategy Development:
  Create strategies to enhance the overall presence of the Company’s Brand.
• Campaign Reporting:
  Develop reports on the progress and results of current campaigns and share with the Department and Management.
• Affiliate Program Optimization:
  Ide…