Outreach and Marketing Manager

If you’ve ever felt called to use your abilities in the service of Islam and the preservation of knowledge, we’d love to connect with you.

Now hiring

We are looking for a growth-focused leader to amplify the voice of Seekers Guidance. As the Outreach and Marketing Manager, you are responsible for one thing above all else: connection. You will lead the department that connects millions of seekers worldwide to our life‑changing courses and resources. You aren’t just “managing marketing”; you are strategizing how to break down barriers to access.

From high-level campaign strategy to the daily execution of social media, email, and paid ads, you will drive the engine that brings students to our virtual doors.

• Design and execute data-driven marketing campaigns that segment our audience and deliver the right message at the right time
• Promote our learning streams and courses with a singular focus: consistently increasing student registrations
• Conduct market research to understand student needs and emerging trends, ensuring our message stays relevant

• Manage paid advertising across all platforms, optimizing for performance and efficient ad spend
• Own the email channel. You will strategize how to grow our mailing lists and improve open/click rates through compelling copy and segmentation
• Run quality assurance on all outgoing comms to ensure perfection

• Oversee the social media calendar, ensuring every post highlights our value and adheres to brand guidelines
• Direct the creative team on design assets—you know what looks good and what converts
• Collaborate on SEO strategy (organic search, link-building) to ensure our website is discoverable globally

• Manage a global team of media assistants and creatives. You will delegate effectively, provide performance reviews, and foster a culture of excellence
• Serve as the “Project Manager” for the department, ensuring campaigns launch on time and on spec
• Report weekly to executive leadership on KPIs, providing clear insights into what is working and what needs to change

• Student Growth: Consistent month-over-month increase in new course registrations
• Reach & Engagement: Measurable growth in social media followers and engagement rates across key platforms
• Email Performance: Maintain email open and click-through rates above industry benchmarks
• Ad Efficiency: Optimize Cost Per Acquisition (CPA) for paid campaigns to maximize budget impact

• A Growth Marketer: You have a successful track record (3+ years) in senior marketing roles. You know how to grow an audience
• A Strong Communicator: You are an excellent copywriter. You can craft a subject line that gets opened and a caption that gets shared
• Data-Driven: You don’t guess; you look at the stats. You are comfortable tracking website statistics and building dashboards to monitor progress
• A Natural Leader: You are self-motivated, organized, and capable of managing a remote team without micromanaging
• Mission-Aligned: Knowledge of the nonprofit or Islamic education sector is a major plus