Chief Officer

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Remote

Full Time

⚠️ High Performance Warning

All roles at TZLA Club demand exceptional performance and dedication. Before applying, please understand:

• We maintain extremely high standards and expect consistent excellence
• The work environment is fast-paced with ambitious deadlines
• You must be comfortable with rapid changes and quick decision-making
• You must be comfortable with rapid changes and quick decision-making
• The roles require dedication beyond standard 9-to-5 expectations

Only apply if you thrive in high-performance environments and are committed to delivering outstanding results.

TZLA Club is seeking a foundational Chief Growth Officer (CGO) to architect and command our growth engine end to end. This is not a marketing role; it is a central command position responsible for systematically scaling our mission to redefine health. Your mandate is to translate our pioneering vision into a disciplined, data-driven growth machine. You will own the strategy and execution for all donation-facing operations—from affiliate partnerships and joint ventures to funnel optimization and brand narrative.

This C‑level role is for a builder who thrives on clear targets, fast feedback loops, and visible, tangible impact. You will not just lead growth; you will install the operating system for it.

This is a hybrid role with remote‑first collaboration with some travel as needed.

• Strategy & Architecture:Build and execute the integrated marketing plan. Design and relentlessly optimize the end-to-end member journey, from first touch to committed donation.
• Partnerships & Donations: Own and scale our presence in the "freedom" vertical. Source, negotiate, and launch high-impact joint venture and affiliate partnerships with a proven, measurable ROI.
• Systems & Execution:Establish a weekly operating cadence with clear dashboards. Stand up repeatable systems for content, email, and events that compound results.
• Leadership & Team Building:Build and mentor a lean, high-caliber team. Set the performance bar, define scorecards, and create SOPs for predictable, excellent execution.
• Data & Accountability: Report on and own the core metrics: new member acquisition rate, member lifetime engagement, partnership effectiveness, lead velocity, and conversion rates. Manage the growth budget, shifting spend decisively toward channels with proven performance.

• 10+ years of senior leadership in growth, marketing, or business development with executive-level strategic planning and team leadership
• Proven record of scaling early-stage, high-velocity organizations
• Mastery over affiliate and influencer marketing, from tracking and payouts to compliance and creative.
• Fluency in analytics and data driven decisions. You live in dashboards and are obsessed with funnel metrics and cohort analysis.
• Deep expertise with CRM and automation platforms. You know how to build lifecycle emails, segment audiences, and attribute performance accurately.
• Excellent copy and editorial judgment. You can brief, edit, and ship compelling, on-brand messaging that converts.
• Vendor and agency management with clear SLAs and KPI ownership

• Experience in PMA organizations with membership or donation motions
• Bilingual English and Spanish
• Familiarity with our current systems:
  Notion for knowledge, Telegram groups for communications, Zendesk for member interactions
• Deep understanding of alternative media landscapes and community-driven growth
• Expertise in multi-channel marketing strategy and execution
• Strong business acumen and financial management capabilities

• CRM and Automations:
  Go High Level  preferred — forms, pipelines, email/SMS, workflows. Equivalent platforms acceptable.
• Communications:
  Telegram groups, Google Workspace
• Knowledge and Ops:
  Notion for briefs, calendars, SOPs
• Support Signals:
  Zendesk insights to inform messaging and FAQs

• Lead-to-Admission Conversion Rate
• ROI by JV/Affiliate Partner
• Email List Growth & Engagement
• Donation-Influenced Growth

At TZLA Club, our members become…